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Bounce 23 Presentation


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Bounce 23 Columbus presentation

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Bounce 23 Presentation

  1. 1. A New African-American TV Station. Columbus OH
  2. 2. There Is A Need.
  3. 3. Our Great City : Columbus Ohio The Votes are in… “ Best City” for Black Americans #2 Columbus Ohio * BET.COM 2011 “ Best City ” for African-American Families #1 Columbus Ohio * BET.COM 2007 10 Best Cities for Blacks #9 Columbus Ohio * Black Enterprise May 1 2007 10 Best Cities to Raise African-American Families #5 Columbus Ohio * May 30) 2007
  4. 4. African Americans 24% * U.S. Census Bureau 2010 Account for 14.1 million homes. African American TV Households.
  5. 5. Nielsen estimates African Americans will have $1.1 trillion in buying power by 2012. Substantial Power Of The Purse. *Nielsen Consumer Insights, 2010
  6. 6. 12.3% *Nielsen Data, 2010 Account for 14.1 million homes. African American TV Households.
  7. 7. *Nielsen, U.S. TV Trends By Ethnicity, March 2011 African American’s Watch More TV Than Other Ethnicities Across All Demos. Average Daily TV Viewing (Hours)
  8. 8. African Americans use media to mirror their racial identity. Majority Extend “ Buying Black” To TV. 40% say they need “characters that look like me to connect with a TV show or movie.” 81% of all Black households watch a Black TV channel weekly. 66% believe there should be more TV shows focused on Blacks. *Cheskin, 2009 & Yankelovich “Black America” Study, 2008
  9. 9. The Hunger For Black Programming Is Evident In BET’s Revival Of “The Game.” January 12, 2011
  10. 10. Filling The Need.
  11. 11. From Two Iconic Legends Comes The First African American Broadcast Network. Bounce TV is the first 24/7 broadcast television network built exclusively for African Americans. Civil rights icon, former Ambassador to the United Nations, and recipient of the U.S. Presidential Medal Of Freedom. Ambassador Andrew Young Oldest son of MLK Jr., former President of the SCLC, and human rights advocate. Martin Luther King III
  12. 12. The Network’s Executives Are Responsible For Some Of The Most Successful African-American Movies & TV Series.
  13. 13. Bounce TV Will Serve The Underserved, Meeting Black consumer Demand. Only 3 Networks serve 42 Million African Americans in the United States. African Americans hunger for entertainment choices, seeking programming that looks like them and speaks to them.
  14. 14. Bounce TV Launches September 26, 2011. Positive, spirited and engaging entertainment programming with strong Black appeal. Hit movies from major Hollywood studios along with series like Soul Train and Judge Hatchett. HBCU Sports including CIAA football and basketball. Professional boxing and R&B concerts.
  15. 15. The Programming.
  16. 16. Monday - Friday Schedule. House of Payne Meet the Browns Judge Hatchett King of Queens
  17. 17. Saturday Schedule.
  18. 18. Sunday Schedule. King of Queens House of Payne Meet the Browns Ugly Betty
  19. 19. Bounce TV Will Feature Blockbuster Hits & Classic Favorites.
  20. 20. Great Movies Every Night. Bounce TV will feature stars like Denzel Washington, Sidney Poitier, Angela Bassett, Richard Pryor, Gabrielle Union, Will Smith, Halle Berry, Eddie Murphy, Vivica Fox, Dwayne Johnson, Martin Lawrence and more.
  21. 21. Bounce TV’s first nights of primetime will feature Academy Award nominated director, Spike Lee. Bounce Kicks Off With Two Nights Of Spike Lee. School Daze is a musical drama, written and directed by Spike Lee, and starring Laurence Fishburne. It’s a story about fraternity and sorority members at a historically Black college during homecoming weekend. Do the Right Thing was nominated for an Academy Award for Best Original Screenplay. The film features Danny Aiello, Ossie Davis, Ruby Dee, John Turturro, and was the film debut of Martin Lawrence and Rosie Perez. Monday, Sept. 26, 8PM (ET) Tuesday, Sept. 27, 8PM (ET)
  22. 22. Emotional, relevant cases. And a unique way of determining justice that ultimately changes people's lives. Weekdays 7PM (ET) A Powerful Judge.
  23. 23. For over 35 years, Soul Train kicked down barriers and irrevocably changed the face of television. The show offered a window into Black culture, introducing a nation to music and dance they had never seen. Weekdays 6PM to 7PM (ET) Episodes from the vault not seen on TV since their original premiere! The Hippest Trip In America!
  24. 24. TYLER PERRY’S HOUSE OF PAYNE is a family comedy series about the challenges and the laughter that come from a multi-generational family living under one roof. “Pops”, the king of the castle, struggles to find time alone with his “queen” as he supports his son, nephew, and nephew’s 2 kids. It soon becomes evident just how wide the generation gap is, as the family tries to find a way to coexist through all of life's hilarious ups and downs.
  25. 25. TYLER PERRY’S MEET THE BROWNS follows the hilarious adventures of Leroy Brown. When Mr. Brown’s father dies and leaves Mr. Brown his old house, Brown opens “Brown Meadows”, a home for seniors. With their wildly different personalities and approaches to life, it takes a lot of love and laughter for this new “family” to live under one roof .
  26. 26. THE KING OF QUEENS finds inspiration in life’s everyday situations. Doug, an amiable deliveryman, and his wife, spitfire legal secretary Carrie, explore the everyday challenges of love, life, family and marriage. Doug and Carrie also have to deal with the third, high-maintenance member of the Heffernan household, Carrie’s twice-widowed father, Arthur Spooner, who lives in their basement.  The family’s love for each other ultimately carries them through each dilemma they face.
  27. 27. Survey says…it’s time for FAMILY FEUD! Two families go head to head trying to name the most popular responses to different surveys. The family with the most points gets a chance to win $20,000 in the final round, “Fast Money!”
  28. 28. When UGLY BETTY’s Betty Suarez lands a job at the high fashion magazine Mode , she’s forced to navigate a whole new world. Courageous, good-hearted, and lacking all sense of fashion, Betty faces the schemes of Creative Director Wilhelmina Slater and the constant put-downs of her colleagues. Ultimately she proves that beauty is more than the clothes you wear.
  29. 29. HBCU Football Schedule.
  30. 30. HBCU Basketball Schedule.
  31. 31. Viewing Area Coverage Map includes: Franklin, Pickaway, Delaware, Madison Counties and more…
  32. 32. Columbus OH