PARTNERSHIPS 101   The Power of Partnerships!www.boscoanthony.com@boscoanthonywww.facebook.com/businessgrowthstrategi   PR...
PARTNERSHIPS! 101The collaboration and networking ofentrepreneurs that share a commonbusiness purpose!    REVENUE   PRODUC...
PARTNER OR PERIL? THE WHY FACTOR!  o Tap into NEWER MARKETS!  o Build, Buy or Ally?  o Credibility  o   Become A Specialis...
WHY IS IT IMPORTANT NOW? WALMART SYNDROME  o Only the smart will survive! ONLINE COMPETITION  o Stand out / Brand yourself...
MULTIPLE CHANNELS FORPARTNERSHIPSThere are 5 core strategies you could apply to your business to create andmaintain partn...
THE SWEET SPOT!                                           The revenue                                           generated...
Do you need a Partnership?  Evaluate your business plan  Would your customers benefit?   What are your competitors up  to?...
PRODUCT DEVELOPMENT Business Plan Product Development Website Development Brand Presence Marketing Funnel Lead Generation ...
Pyramid Funnel Chart – 80-15-5 TrendRecent ObservationsBusiness today rely on                                            ...
PARTNERSHIP STRATEGY TRICKS OF THE TRADE 1- DEFINE YOUR OBJECTIVES AND VISION 2- DEFINE YOUR TARGET AUDIENCE 3- DETERMINE ...
The Win Win Win Concept!STRATEGIC IMPORTANCE TO YOUR BUSINESS                                           WIN-LOSE      High...
FOOD FOR THOUGHT        TIME        PRODUCT        FOCUS
Solutions
GROUP ACTIVITY!                     REFERRALOUTSOURCE /WHITE LABEL                         JOINT VENTURES                 ...
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Power Of Partnerships| Bosco Anthony - Business Growth Strategist

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http://www.boscoanthony.com | Bosco Anthony is a business growth strategist that has a background in internet marketing, partnerships, advanced internet marketing strategies as well helping entrepreneurs accelerating their business!
http://www.meetup.com/internetmarketingthinktank

Published in: Business
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Power Of Partnerships| Bosco Anthony - Business Growth Strategist

  1. 1. PARTNERSHIPS 101 The Power of Partnerships!www.boscoanthony.com@boscoanthonywww.facebook.com/businessgrowthstrategi PROSPECTst company slogan
  2. 2. PARTNERSHIPS! 101The collaboration and networking ofentrepreneurs that share a commonbusiness purpose! REVENUE PRODUCT LINE MARKETING CREDIBILITY LEAD FUNNEL
  3. 3. PARTNER OR PERIL? THE WHY FACTOR! o Tap into NEWER MARKETS! o Build, Buy or Ally? o Credibility o Become A Specialist o Automated & Advanced Marketing Funnel o The power of recommendation, referrals or review o Resources and Training Tools o Quicker forms of Revenue o Better Business Plan Into Implementation o List Funnel o Keep your friends close but keep your competitors closer!
  4. 4. WHY IS IT IMPORTANT NOW? WALMART SYNDROME o Only the smart will survive! ONLINE COMPETITION o Stand out / Brand yourself and give 80% of your best today! CONSUMERS MARKET o The customers control the sales process and there is too much BS out there!
  5. 5. MULTIPLE CHANNELS FORPARTNERSHIPSThere are 5 core strategies you could apply to your business to create andmaintain partnerships. Strategic . White Alliances / Joint Labeling/Business Affiliate Business / Ventures / Outsourcing /Development Marketing Legal or Co-marketing Cross Referrals Marketing Partnerships
  6. 6. THE SWEET SPOT! The revenue generated from the RECOMENDATION sweet spot is the end result. Trust, Exposure and Credibility is created Trust Credibility through partnership REVENUE actions. REVIEW REFERRAL Actions generate Exposure immediate effect to your business.
  7. 7. Do you need a Partnership? Evaluate your business plan Would your customers benefit? What are your competitors up to? Is there a market opportunity? Can you do this on your own?
  8. 8. PRODUCT DEVELOPMENT Business Plan Product Development Website Development Brand Presence Marketing Funnel Lead Generation Sales Funnel
  9. 9. Pyramid Funnel Chart – 80-15-5 TrendRecent ObservationsBusiness today rely on Customized Services / Highmultiple advanced strategies to End Product or Service catered 5% towards a funnel process.bring new client acquisitions.Customization of product lineoccurs at the top of the pyramid Mid Level Customers /Introductory offer is typically 15% Upsell Product line.what builds your credibilityThe funnel process leads tobetter qualified leads for your New Customers /high end tier process 80% Client Acquisitions and Introductory Product Offer.
  10. 10. PARTNERSHIP STRATEGY TRICKS OF THE TRADE 1- DEFINE YOUR OBJECTIVES AND VISION 2- DEFINE YOUR TARGET AUDIENCE 3- DETERMINE YOUR PARTNERSHIP STRATEGIES 4- ESTABLISH REWARD 5- DOCUMENT / LEGAL 6- INTEGRATE 7- RESULTS 8-STRATEGY 9- TWEAK and APPLY WHAT YOU HAVE LEARNED
  11. 11. The Win Win Win Concept!STRATEGIC IMPORTANCE TO YOUR BUSINESS WIN-LOSE High WIN-WIN- WIN (Imbalance) (Balance) Low High LOSE – WIN Low WIN-WIN (Imbalance) (Balance) STRATEGIC IMPORTANCE TO PARTNERS
  12. 12. FOOD FOR THOUGHT TIME PRODUCT FOCUS
  13. 13. Solutions
  14. 14. GROUP ACTIVITY! REFERRALOUTSOURCE /WHITE LABEL JOINT VENTURES YOUBUSINESS AFFILIATESDEVELOPMENT STRATEGIC ALLIANCES

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