Small Actions Big Difference
AGENDA <ul><li>History of Unilever </li></ul><ul><li>Structure and  Unilever Central Europe </li></ul><ul><li>Sustainable ...
Margarine Unie  and  Lever Brothers  joined their forces  in 1929
UNILEVER  HISTORY Founders  of Unilever 1929 Unilever's founding companies produced products made of oils and fats, princi...
UNILEVER BRAND 200 0s Nowadays The 2000s have been a period of great transformation for Unilever, seeing significant organ...
TITLE <ul><li>Arial 14 </li></ul><ul><li>  </li></ul><ul><li>Arial 14 </li></ul>
Our Vision
HELPING PEOPLE GET MORE OUT OF LIFE <ul><li>In the 1890s,  William Hesketh Lever , founder of Lever Bros, wrote down his i...
WINNING WITH BRANDS AND INNOVATION 160 million  times a day,  in 170 countries,  people use our products  at key moments  ...
WINNING WITH BRANDS AND INNOVATION <ul><li>€ 891 million invested in R&D in 2009 </li></ul><ul><li>6 strategic R&D laborat...
WINNING IN THE MARKETPLACE Unilever has a unparalleled reach across the store, bringing unique shopper insight to our part...
WINNING  WITH PEOPLE <ul><li>We aim to create an environment in which all  employees can fulfil their potential .  We are ...
What is an MCO? structure 2
GLOBAL STRUCTURE
UNILEVER CENTRAL EUROPE <ul><li>The business expands into Central and Eastern Europe  in 199 0s . </li></ul><ul><li>MCO (m...
UNILEVER CENTRAL EUROPE <ul><li>We supply our customers and consumers with well known global brands in our CE region as we...
UNILEVER  HUNGARY Regional centre  in Budapest Ice cream factory in Veszpr ém Household cleaning factory in Nyírbátor Food...
BRANDS UNILEVER CZECH REPUBLIC
BRANDS UNILEVER HUNGARY
3 SUSTAINABILITY  and  Corporate Social  Responsibility
BALANCING PROFIT WITH RESPONSIBLE CORPORATE BEHAVIOUR <ul><li>In the late 19th century the businesses that would later bec...
GOAL AND ACHIEVEMENTS Our goal is to double the size of the business whilst at the same time reducing our environmental fo...
AN OVERVIEW OF OUR IMPACTS <ul><li>Arial 14 </li></ul><ul><li>  </li></ul><ul><li>Arial 14 </li></ul>
O ur   Activities in Hungary what we are proud of! 32 játszóteret építettünk az ország minden táján, és idén további 8 tel...
Thank you! Questions?
Upcoming SlideShare
Loading in …5
×

Small actions big difference

3,583 views

Published on

Unilever általános részhez

Published in: Business, Technology
0 Comments
3 Likes
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total views
3,583
On SlideShare
0
From Embeds
0
Number of Embeds
4
Actions
Shares
0
Downloads
83
Comments
0
Likes
3
Embeds 0
No embeds

No notes for slide
  • Introduction to Unilever CE Induction Days Global Brand Video
  • Introduction to Unilever CE Induction Days
  • Introduction to Unilever CE Induction Days
  • Introduction to Unilever CE Induction Days
  • Introduction to Unilever CE Induction Days
  • Introduction to Unilever CE Induction Days
  • Introduction to Unilever CE Induction Days
  • Introduction to Unilever CE Induction Days
  • Introduction to Unilever CE Induction Days
  • Introduction to Unilever CE Induction Days
  • Introduction to Unilever CE Induction Days
  • Introduction to Unilever CE Induction Days
  • Introduction to Unilever CE Induction Days
  • Introduction to Unilever CE Induction Days
  • Small actions big difference

    1. 1. Small Actions Big Difference
    2. 2. AGENDA <ul><li>History of Unilever </li></ul><ul><li>Structure and Unilever Central Europe </li></ul><ul><li>Sustainable business </li></ul>01 02 03
    3. 3. Margarine Unie and Lever Brothers joined their forces in 1929
    4. 4. UNILEVER HISTORY Founders of Unilever 1929 Unilever's founding companies produced products made of oils and fats, principally soap and margarine. With businesses expanding fast, companies set up negotiations intending to stop others producing the same types of products. But instead they agree to merge - and so Unilever is created. On 2 September Margarine Unie (Netherlands) and Lever Brothers (UK) sign an agreement to create Unilever.
    5. 5. UNILEVER BRAND 200 0s Nowadays The 2000s have been a period of great transformation for Unilever, seeing significant organisational change . The Vitality mission is launched and the new Unilever brand rolled out, including the new logo which represents the diversity of Unilever, our products and our people. Unilever has been a brand since 1930 but it is only in the last few years we have started to make it more consumer-facing. Today all our companies are called Unilever and the Unilever logo features on the back of our product brands . Now we are ready to start communicating the Unilever brand more proactively, so people know who we are and what we stand for.
    6. 6. TITLE <ul><li>Arial 14 </li></ul><ul><li>  </li></ul><ul><li>Arial 14 </li></ul>
    7. 7. Our Vision
    8. 8. HELPING PEOPLE GET MORE OUT OF LIFE <ul><li>In the 1890s, William Hesketh Lever , founder of Lever Bros, wrote down his ideas for Sunlight Soap – his revolutionary new product that helped popularise cleanliness and hygiene in Victorian England. </li></ul><ul><li>In a history that now crosses three centuries, we've created products that help people get more out of life – cutting the time spent on household chores, improving nutrition, enabling people to enjoy food and take care of their homes, their clothes and themselves. </li></ul><ul><li>Building on this heritage, our priorities now are inspiring people to take small everyday actions that can add up to a big difference for the world. </li></ul>Small actions, big difference 'to make cleanliness commonplace; to lessen work for women; to foster health and contribute to personal attractiveness, that life may be more enjoyable and rewarding for the people who use our products ‘ William Hesketh Lever
    9. 9. WINNING WITH BRANDS AND INNOVATION 160 million times a day, in 170 countries, people use our products at key moments of their day 1 in 2 household in the world have Unilever brand at home
    10. 10. WINNING WITH BRANDS AND INNOVATION <ul><li>€ 891 million invested in R&D in 2009 </li></ul><ul><li>6 strategic R&D laboratories delivering groundbreaking technologies </li></ul><ul><li>31 major development centres developing and implementing product innovations </li></ul><ul><li>92 locations around the globe with R&D teams implementing innovations in countries and factories </li></ul>Knorr Stock Pot revolutionises bouillon with a format that provides a more authentic bouillon. Dove Body Wash Uses proprietary NutriumMoisture technology, earning its scientifically-proven claim to provide ‘effective natural nourishment’. Unilever is leader in research and development.
    11. 11. WINNING IN THE MARKETPLACE Unilever has a unparalleled reach across the store, bringing unique shopper insight to our partnership with customers
    12. 12. WINNING WITH PEOPLE <ul><li>We aim to create an environment in which all employees can fulfil their potential . We are committed to working with employees to develop and enhance each individual’s skills and capabilities. </li></ul><ul><li>Unilever is one of the world’s most culturally diverse companies . </li></ul><ul><li>Unilever is committed to diversity in a working environment where there is mutual trust and respect and where everyone feels responsible for the performance and reputation of our company. </li></ul><ul><li>We are committed to safe and healthy working conditions for all employees. </li></ul><ul><li>We will maintain good communications with employees through company based information and consultation procedures. </li></ul>People are the heart of our business.
    13. 13. What is an MCO? structure 2
    14. 14. GLOBAL STRUCTURE
    15. 15. UNILEVER CENTRAL EUROPE <ul><li>The business expands into Central and Eastern Europe in 199 0s . </li></ul><ul><li>MCO (multi-country organisation) consisting of the Czech Republic, Slovakia, Hungary, Slovenia, Croatia and Bosnia and Herzegovina (with offices in all capital cities) was formed in 2006. </li></ul><ul><li>Central & Eastern Europe has been managed within an enlarged region along with Asia and Africa since 2008. Western Europe becomes a standalone region. </li></ul><ul><li>Budapest has become the centre of the CE region in 2009. </li></ul><ul><li>Hungary and Czech are 80% of our business, so growth here remains critical to overall success </li></ul>In CE there live more than 36 million people speaking 6 different languages. Unilever employs 1380 people in this region in different departments and positions.
    16. 16. UNILEVER CENTRAL EUROPE <ul><li>We supply our customers and consumers with well known global brands in our CE region as well as local jewels. We cover all parts of Unilever business with Foods, Home and Personal care, Ice Cream and Foodsolutions products. </li></ul><ul><li>Food brands in CE Global Brands : Rama, Flora, Perla, Knorr, Lipton, Hellmann’s, Globus Local Brands : Hera, Delikat 8 , Delma </li></ul><ul><li>Home and Personal Care brands in CE Global Brands : Axe, Rexona, Dove, Lux, Timotei, Signal, Cif, Domestos , Coccolino, Sanex Local brands : Baba , Gabi </li></ul><ul><li>Ice Cream Global Brands : Algida – for example Magnum, Cornetto, Carte d’Or, Twister Local Brands : Míša, Krémkönnyű </li></ul>
    17. 17. UNILEVER HUNGARY Regional centre in Budapest Ice cream factory in Veszpr ém Household cleaning factory in Nyírbátor Food factory in Röszke
    18. 18. BRANDS UNILEVER CZECH REPUBLIC
    19. 19. BRANDS UNILEVER HUNGARY
    20. 20. 3 SUSTAINABILITY and Corporate Social Responsibility
    21. 21. BALANCING PROFIT WITH RESPONSIBLE CORPORATE BEHAVIOUR <ul><li>In the late 19th century the businesses that would later become Unilever were among the most philanthropic of their time . They set up projects to improve the lot of their workers and created products with a positive social impact, making hygiene and personal care commonplace and improving nutrition. </li></ul><ul><li>Today, Unilever still believes that success means acting with 'the highest standards of corporate behaviour ’ towards our employees, consumers and the societies and world in which we live'. </li></ul><ul><li>Over the years we've launched or participated in an ever-growing range of initiatives to source sustainable supplies of raw materials, protect environments, support local communities and much more. </li></ul>
    22. 22. GOAL AND ACHIEVEMENTS Our goal is to double the size of the business whilst at the same time reducing our environmental footprint. This encompasses the whole value chain – from the sourcing of raw materials through to consumer use and disposal of our products.
    23. 23. AN OVERVIEW OF OUR IMPACTS <ul><li>Arial 14 </li></ul><ul><li>  </li></ul><ul><li>Arial 14 </li></ul>
    24. 24. O ur Activities in Hungary what we are proud of! 32 játszóteret építettünk az ország minden táján, és idén további 8 települést lepünk meg saját játszótérrel! A Segíts okosan! program az Országos Mentőszolgálat támogatását tűzte ki célul . Március 31-ig minden Unilever termék megvásárlásával 1Ft-tal támogatjuk a Mentőszolgálaton. Idén minden mentőautóban lesz deffibrilátor!
    25. 25. Thank you! Questions?

    ×