Going LARGE by staying small - Running Large projects and companies using Scrum.
Tom Peters called it - "Crazy times call for crazy organizations" (The Tom Peters Seminar 1994) We are in crazy times. The bubble bursts and capital gets destroyed in larger chunks than any time before. Obama tries to help his country to survive this crisis and one thing is absolutely clear - going large was a mistake.
Ford, GM, Toyota, Chrysler, Siemens, Infineon, Nokia, Sony all are in big trouble. Open the newspaper and you get scared.
What happened? Large organizations - like dinosaures survive just because they are big! They can effort to be ineffective, dull and slow because they are large. As long as the equilibrium in which they can exist does not change - they are the kings.
But - Napster and iTunes changed the Music business, the game industry is hit by self publishing game developers like tellgate, and the first line of defense of the big ones was to by the small ones. But - if you do not have big pockets anymore? You can not assimilate the smaller, the more agile companies. What will happen? The smaller will survive - and the big ones will die.
This talk will not explain how Scrum works - it will show you - What you MUST do to become flexible and competitive again and how Scrum can help you to achieve it.