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Sheridan OCMC 2015 Overview

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Sheridan OCMC 2015 Overview

  1. 1. sheridancollege.ca Ontario Colleges’ Marketing Competition November 26-28, 2015
  2. 2. sheridancollege.ca OCMC 2015 A Snapshot What: Province-wide marketing competition (13 colleges, 250 students) When: November 26-28, 2015 Where: Toronto Hilton Hotel Hosted By: George Brown College
  3. 3. sheridancollege.ca • It’s lots of fun! • Opportunity to apply your marketing and advertising knowledge • Build your professional career network • Looks fantastic on your resume and LinkedIn OCMC 2015 Why?
  4. 4. sheridancollege.ca Case Based Events • Direct Marketing • Entrepreneurship • IMC • International Marketing • Marketing Management • Market Research • Prospect Pitching • Retailing Non-Case Events • Quiz Bowl • Job Interview • Sales Presentation OCMC 2015 The Events
  5. 5. sheridancollege.ca • 2 students per team • 30 min. to analyze a case study • 15 minutes to present to panel of judges with 5 min. Q&A • No supplies in room except copy of case OCMC 2015 Case Event Format
  6. 6. sheridancollege.ca OCMC 2015 Non-Case Event Format Sales Presentation (1 student) • Create and execute effective sales presentation • Scenario provided mid September • Buyer-Seller role play with panel of judges • 20 minute sales presentation day of the event • Your goal is to get the order!
  7. 7. sheridancollege.ca OCMC 2015 Non-Case Event Format Job Interview (1 student) • Interview for an entry-level position in marketing • Receive job description mid September • Prepare and send Cover Letter & Resume 2 weeks prior to the event • 20 minute interview with panel of judges day of event
  8. 8. sheridancollege.ca OCMC 2015 Quiz Bowl Event • Game show format • Each team consists of 4 students randomly selected from participating colleges • Moderator reads question • Hit buzzer as soon as you know answer
  9. 9. sheridancollege.ca OCMC 2015 How Do I Apply? • It’s easy! • Go to http://ocmc2015.eventbrite.ca • Fill out application • Must include a Faculty sponsor as a reference • Deadline: Monday, April 13th
  10. 10. sheridancollege.ca OCMC 2015 What Happens Next? • Applications are reviewed and students are selected based on various factors including: • Experience • Faculty sponsor remarks • If selected, you will be required to attend the “The Cage Match”
  11. 11. sheridancollege.ca OCMC 2015 The Cage Match When: Thursday April 30th (time TBD) Where: HMC • Each student presented with mini case study • 15 minute prep, 5 minutes delivery, 5 minutes Q&A • Present to a panel of faculty judges • OCMC 2015 team is selected based on “The Cage Match”
  12. 12. sheridancollege.ca OCMC 2015 Mastermind Match • After Cage Match the student moves to the Mastermind Match • Student is asked (5) Marketing 1 level questions • Goal is to measure student’s recall levels • Selection committee evaluates students and determines the Quiz Bowl Team
  13. 13. sheridancollege.ca OCMC 2015 Who Qualifies? • Full-time diploma marketing or advertising student • Be in at least semester 3 of your program in September 2015 • Have a B or greater GPA in marketing/advertising related courses • Able to attend Cage Match April 30th and OCMC Event November 26th to Nov 28th • Train 3 hours per week in Fall 2015 semester
  14. 14. sheridancollege.ca OCMC 2015 2014 Highlights http://youtu.be/Xer0H7ncawE Sheridan College - OCMC 2014 Gold Winners

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