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Drink Digital June 2018 Updates

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All the latest goings-on in the world of search and digital marketing from the Drink Digital June 2018 event.

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Drink Digital June 2018 Updates

  1. 1. SEO/Google https://unsplash.com/@kmuza
  2. 2. Mobile-First Indexing Notices
  3. 3. • Average now 160 characters on desktop, 130 on mobile (previously 300+ characters) Snippets (Re)Shortened
  4. 4. PageSpeed Insights Origin Report
  5. 5. Google My Business Services Menu
  6. 6. Google My Business Services Menu
  7. 7. New GMB Post Types
  8. 8. New GMB Post Types
  9. 9. Report GMB Violations https://support.google.com/business/contact/gmb_3p_complaints
  10. 10. New Google Trends
  11. 11. Google Lens
  12. 12. Google Lens
  13. 13. PPC/Adwords https://unsplash.com/@kmuza
  14. 14. Responsive Search Ads https://support.google.com/adwords/answer/7684791?hl=en
  15. 15. New Local Shopping Ad Features • Local catalog display ads • Affiliate location extensions on YouTube • Local feed partnership • See What’s In Store in Knowledge Panel (free)
  16. 16. Price Benchmarks In AdWords Reporting
  17. 17. AdWords Notes
  18. 18. Death Of The Old AdWords Interface
  19. 19. AdWords Add-on For Google Sheets
  20. 20. Microsoft Audience Network
  21. 21. Microsoft Audience Network

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