Mbrand3 - Model Case - Bank [English version]

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Presents various mobile advertising campains in the banking industry.
BNP, Société Générale
Mbrand3 is the 1st independent Mobile Advertising Network in France with more than 80 Premium publishers

Published in: Economy & Finance, Business
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Mbrand3 - Model Case - Bank [English version]

  1. 1. Mobile - Marketing - Media Model Case : Bank
  2. 2. Banques
  3. 3. Context: Enhance a new commercial offer Format: Interstitial Site: Les Echos Specificities: 100% SOV Redirection: Click to site REsults: Banner > 1% Interstitial > 12%
  4. 4. Context: Promotion of the new Societe Generale’s application Format: Interstitial & Banner Sites: TomsHardware, TomsGuide, Closer, News Rep, Gizmodo, Brief Me Specificities: 75% SOV Redirection: Click to store Results: Banner > 1% Interstitial > 11%

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