Bodhtree Salesforce Solutions enable the education sector to drive growth and success with campaign management, real-time analytics, web portals, and the ability to build custom applications without having to code.
1. Salesforce to improve collaboration in education
Though the Education sector has seen significant
transformation in the last decade, the challenges of
high cost, limited reach and quality are still matters of
grave concern. The Cloud might just prove to be the
catalysts that will enable the sector overcome these
barriers. The Education sector which has already
embraced the use of the Cloud for email services could
now consider moving critical applications such as
Virtual Learning Environment (VLE), Learning
Management Systems (LMS) and Student Information
System (SIS) into the Cloud. The Cloud promises to make the Education system more collaborative and
innovative with unique resources readily available to all students. This could change the way in which
education is delivered and financed.
The need for a customer relationship management (CRM) solution to manage relationships across the
entire student lifecycle is a top priority on most campuses, driven by increased competition and the
need to recruit and retain students more effectively. At the same time the opportunity to invest in on-
demand solutions to simplify technology costs is growing. Institutions must provide ample connectivity
and ensure security measures are in place.
As costs increase and students are offered more options, institutions are under pressure to improve the
effectiveness of their recruitment and retention efforts, and will therefore place a renewed focus on
meeting student expectations. A focus on student success and retention is critical to growing your
college or university as well as your brand.
Studies show that 29% of educational institutions use messaging, conferencing and collaboration
solutions, while 31% use cloud storage capabilities. These digits clearly point to the need of advanced
computing systems to facilitate critical processes and create an ecosystem where remote students and
educators can be connected in real time.
To overcome some of these challenges Colleges and Universities are adopting Salesforce solutions to
alter the way they recruit and engage prospects, admit students, fundraise and reach out to alumni,
manage housing, retain and support at-risk students, operate customer call centers, and meet an array
of other service needs.
Salesforce solutions drive growth and success with campaign management, real-time analytics, web
portals, and the ability to build custom applications without having to code.
Salesforce in education
Know your students better than ever
Provide a comprehensive 360-degree profile of every student from the prospect stage through
graduation to alumni participation.
2. Augment recruiting efforts
Finding, rating and analyzing prospects and inquiries; managing recruitment events; driving
applications; and engaging students across a variety of channels.
Expand outreach
Ability to expand outreach and connect with customers at multiple touch points across the sales cycle.
Collaboration in education
Create a culture of collaboration internally to deliver seamless student experience. Salesforce Chatter is
a social tool that helps people and organizations collaborate instantly in context.
Leading university leveraged Salesforce to streamline lead management and increase outreach
This reminds me a recent Salesforce implementation that we did for a leading private non-profit
international university to automate their lead management process. Incidentally, we also provided
integration with Jenzabar ERP and College Net systems to reduce organizational silos and data
dependency. We deployed Salesforce enterprise edition for about 40+ users enabling seamless
operations across the university.
The university is now able to unify and manage inquiries from vendors, through direct mail and the
website in Salesforce.com. With Bodhtree’s solution they were able to track number of admissions
across locations improving their internal processes. Additionally dashboards helped them in driving
customer success and allowing senior management know about the number of inquiries generated.
To learn more about how Bodhtree can help your organization/Institute enter the Cloud-age, visit our
page or write to us at business@bodhtree.com
Source: http://bit.ly/1diZDv7