Successful search strategies


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Learn how to search using a variety of search methods including search engines, databases, metacrawlers and more!

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  • Ditto is a premier visual search engine. Lots of videos
  • Successful search strategies

    1. 2. Successful Search Strategies For the Internet AND Databases Debbie Bobilin Media Specialist
    2. 4. Why do people search? <ul><li>Personal Need </li></ul><ul><li>Professional Need </li></ul><ul><li>To find answers </li></ul><ul><li>Confirm facts/information </li></ul><ul><li>Entertainment </li></ul>
    3. 5. Who Searches?
    4. 6. Where to Search??
    5. 7. Overwhelmed??
    6. 8. Where you search depends on what your searching for
    7. 9. For instance: If you’re searching for sounds <ul><li> </li></ul>
    8. 10. If you’re searching for visuals
    9. 11. Search Engines vs. MetaSearch engines vs. Search Directories
    10. 12. Do I really need to know the difference? <ul><li>You need to be aware of the differences and pick one or two favorites from each area. </li></ul>
    11. 13. I just want to use
    12. 14. How does a search engine work? <ul><li>“ Search engine databases are selected and built by computer robot programs called spiders . These &quot;crawl&quot; the web, finding pages for potential inclusion by following the links in the pages they already have in their database. They cannot use imagination or enter terms in search boxes that they find on the web. “ </li></ul><ul><li> </li></ul>
    13. 15. Cons… <ul><li>No one search engine can cover the entire web </li></ul><ul><li>Sorted by computer, no intervention by humans </li></ul><ul><li>Searches by keyword or phrase – meaning…search engines pull out and index words that appear to be significant </li></ul>
    14. 16. MEANING… <ul><li>It is a COMPUTER PROGRAM that matches your search terms to WebPages or documents that are available on the web. </li></ul>
    15. 17. Ok, then what is a search directory? <ul><li>A catalog of sites collected and organized by HUMANS. </li></ul><ul><li>Starts with a few main categories and then branches out to subcategories, topics, sub-topics </li></ul>
    16. 18. Engine or Directory? <ul><li>Use a search engine when you are looking for something specific </li></ul><ul><li>Use a directory when you don’t have a precise idea of what you want or for finding general information on popular or scholarly subjects. </li></ul>
    17. 19. Let’s play for a minute Open up Google and type in cars. Meanwhile I will open up a search directory (Internet Public library) and type in the same search term.
    18. 20. OK, then what’s a metasearcher? <ul><li>A metasearcher returns results from MULTIPLE sources with one query. </li></ul><ul><li>It pulls from search engines and directories. </li></ul>
    19. 21. CLUSTY <ul><li>My metasearcher of choice. </li></ul><ul><li>Why? It clusters results by topic </li></ul>
    20. 22. Let’s go to Clusty and see what happens when we use our same search word of “cars”.
    21. 23. SEARCHING STRATEGIES <ul><li>Use keywords and search terms </li></ul><ul><li>Use the most obvious terms for your search </li></ul><ul><li>Try not to be too general </li></ul><ul><li>Use specific terms first </li></ul><ul><li>If you don’t get the results you want try a different search engine, directory or metasearcher </li></ul>
    22. 24. TIPS AND TRICKS <ul><li>Learn the search features of your favorite search engines, directories and metasearchers. </li></ul>
    23. 25. When it’s all said and done people still like “easy” So let’s make it easy
    24. 27. “ If you can’t beat them, join them”
    25. 28. How to use Google to our advantage <ul><li>Use the advance search features </li></ul><ul><li>Search by domain </li></ul><ul><li>Search by language </li></ul><ul><li>Search by file type </li></ul><ul><li>Learn the tips and tricks! </li></ul>
    26. 29. Let’s go back to
    27. 30. What else can Google do? <ul><li>Tons and tons – check the hand out </li></ul><ul><li>Calculator </li></ul><ul><li>Define </li></ul><ul><li>Convert </li></ul><ul><li>Translate </li></ul>
    28. 31. Everything is amazing, nobody is happy
    29. 32. DATABASES