Now that you’ve developed and created your Brand,
it’s important to protect it.
A poorly protected Brand is vulnerable to all sorts of
trouble and interpretation.
Once the Brand occupies media space and is within the
electronic community, it’s important to have the correct
and proper protection.
The chance of your Brand being misused is better than
you think. The damage done can be irreversible and
expensive to undo - Negligence is no excuse.
Steps required for a Brand Protection
File for Protection
Invest in Legal Counsel
Respect the work of others – Do your homework
Give yourself a competitive advantage
Use Non Disclosure Agreements (NDA)
It solves this problem
Ensures your Brand is ownable
It does it this way
Gives you permission to use the Brand within all communications
This is why it will work
Owning the Brand allows you to communicate in all media
confidently and consistently
I am a trusted brand thought leader who delivers results to organizations seeking to
develop their brand impact and growth. Brand health and growth is a necessity of a well-
maintained and profitable organization.
My strengths are uncovering brand discrepancies and leveraging effective brand tools
and messaging to develop effective meaningful communication that can aid in revenue
I am well known for my continuous forward thinking and well grounded strategic brand
o Website http://www.boardroommetrics.com/
o Twitter https://twitter.com/BoardroomMtrcs
o YouTube http://youtu.be/7pqSC7AzIeQ
Greg Berube, Branding: email@example.com
Karen McElroy, Director: firstname.lastname@example.org