Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Getting into the News

1,867 views

Published on

Slides to accompany an Intro to PR class discussion about news releases, media kits, and more.

  • Be the first to comment

  • Be the first to like this

Getting into the News

  1. 1. Getting into the News
  2. 2. C 14 H A P T E R Copyright © Allyn and Bacon 2009
  3. 3. In the News . . . Copyright © Allyn and Bacon 2009
  4. 4. What is News?
  5. 5. Press (or News) Releases
  6. 6. Why Do Reporters Rely on News Releases?
  7. 7. Fact Sheets
  8. 8. Media Kits
  9. 9. Pitching
  10. 10. “Die! Press Release! Die! Die! Die!”
  11. 11. Contact Me Barbara B. Nixon, Assistant Professor of Public Relations Georgia Southern University E-mail: bnixon@georgiasouthern.edu Twitter: barbaranixon Skype: barbara.b.nixon

×