Retail Design

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Spring 2011

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Retail Design

  1. 1. Client Mission Statement: utility, wit and playful Kate Spade sophistication are the hallmarks of Kate Spade New York as our world expands, our graceful, exuberant approach to the everyday is evident in every catego- “I think that playing dress-up begins at age five and ry we enter, from handbags and clothing to jewelry, never truly ends.” - Kate Spade shoes, stationery, glasses, baby and home. ~Co founder of Kate Spade New York ~worked in the accessories department of Mademoiselle in Manhattan ~Created her own line of handbags ~Kate and husband Andy launched Kate Spade handbags in January 1993 ~They eventually extended to stationery, personal organiz- ers, address books, shoes, beauty products, perfume, rain- coats, pajamas, and eyewear Awards Won: ~In 2004 they launched Kate Spade at Home, which fea-America’s New Fashion Talent in Acces- tured bedding, bath items, china, and various items for the home and wallpaper sories- 1996 ~Created Jack Spade with her husband, a men’s clothing Best Accessory Designer of the Year- line and Kate Spade Baby 1998Giants of Design Award for Tastemaker- Location of Kate Spade Boutiques: United States- 46 2004 Japan- 32American Food and Entertaining Award Hong Kong- 6 for Designer of the Year- 2004 Philippines- 4Elle Decor International Design Award Jakarta- 2 for Bedding- 2004 London- 1 Bethany Burns Contract Design Studio OneDESIGNER Retail Space Instructor: Nacer Benkaci Spring 2011
  2. 2. quick and curious and playful “She’s and strong. She is a voracious reader and a fan- tastic dancer. She saves old scrapbooks and loses her umbrella. Her emails pile up but she never forgets to call her grandmother. She has $7 dollars in change at the bottom of her handbag.” Bethany Burns Contract Design Studio OneINTERIOR STORES Retail Space Instructor: Nacer Benkaci Spring 2011
  3. 3. Bethany Burns Contract Design Studio OneKATE SPADE NEWBURY STREET Retail Space Instructor: Nacer Benkaci Spring 2011
  4. 4. DRESSESTOPSGLASSESNECKLACESSHOES Bethany Burns Contract Design Studio OneCOLLECTION Retail Space Instructor: Nacer Benkaci Spring 2011
  5. 5. STRAW BAGSSHOULDER BAGSCLUTCHESHATS Bethany Burns Contract Design Studio OneCOLLECTION Retail Space Instructor: Nacer Benkaci Spring 2011
  6. 6. Ceiling of a Kate Spade Store Kate Spade StoreGiving away free balloonsto get people excited aboutthe opening of a KateSpade store in London. Kate Spade took the National Geographic challenge to defy logic. WHIMSICAL INVITING ENTHUSIASTIC DAINTY Bethany Burns Contract Design Studio One INSPIRATION Retail Space Instructor: Nacer Benkaci Spring 2011
  7. 7. Floating Stairs Electromagnetic Cloud Couch ConceptHanging industrial-type lights at Fifth Avenue Shoe Repair theCampaign in London clothes are revealed as people move along the structure Floating Stairs Camper in paris, France lights are lumi-LED’s and balloons nous trousers Bethany Burns Contract Design Studio OneINSPIRATION Retail Space Instructor: Nacer Benkaci Spring 2011
  8. 8. Innoce nceDesigner’s Mission Statement: To provide a Conceptsynergy between the sophisticated, playfulclothing and the free flowing and structural ob-jects in the space. This boutique allows womanto be fun and still professional. Pattern Free-Flow Structured Soft Heaviness Weightless Bethany Burns Contract Design Studio OneCOLLAGE & PARTI Retail Space Instructor: Nacer Benkaci Spring 2011
  9. 9. Merchandise Styles Total on Floor Dresses 7 65 Tops 7 20 Glasses 7 30 Necklaces 7 27 Shoes 9 9 Handbags/Clutches 20 22 Hats Tops Hats 5 7 1. Handbags Dresses Necklaces2. 3. Glasses Shoes4. 5. Bethany Burns Contract Design Studio OneFLOOR PLAN PROCESS Retail Space Instructor: Nacer Benkaci Spring 2011
  10. 10. Section 1 Section 2 Scale 1/8” = 1’-0” Bethany Burns Contract Design Studio OneFLOOR PLAN Retail Space Instructor: Nacer Benkaci Spring 2011
  11. 11. Scale 1/8” = 1’-0” Bethany Burns Contract Design Studio OneREFLECTED CEILING PLAN Retail Space Instructor: Nacer Benkaci Spring 2011
  12. 12. Bethany Burns Contract Design Studio OneAXONOMETRIC 1 Retail Space Instructor: Nacer Benkaci Spring 2011
  13. 13. Scale 3/16”=1’-0” Bethany Burns Contract Design Studio OneAXON 2 & FRONT ELEVATION Retail Space Instructor: Nacer Benkaci Spring 2011
  14. 14. Section 1 Scale 3/16” = 1’-0” Section 2 Scale 3/16” = 1’-0” Bethany Burns Contract Design Studio OneSECTIONS Retail Space Instructor: Nacer Benkaci Spring 2011
  15. 15. Cashwrap and built-in wall Flower graphic, glasses, and necklace display Bethany Burns Contract Design Studio OnePERSPECTIVES Retail Space Instructor: Nacer Benkaci Spring 2011
  16. 16. Shoe and handbag display with seating Glasses display with seating Necklace display and mannequins Bethany Burns Contract Design Studio OnePERSPECTIVES Retail Space Instructor: Nacer Benkaci Spring 2011
  17. 17. Couch for seating by fitting rooms Seating for glasses display Side tables by fitting High tables for viewing rooms necklaces and display Ottoman seating throughout store by cashwrap Shoes and hat display Aluminum tulip base with white laminate top Bethany Burns Contract Design Studio OneFURNITURE Retail Space Instructor: Nacer Benkaci Spring 2011
  18. 18. Accent color behind necklaces Carpet in fitting rooms Couch in living room Main color of walls Glass behind display Bench seating for shoes Glass for display Stools for glasses Built-in wall Marble flooring throughout Graphic in center of wood built-in Bethany Burns Contract Design Studio OneMATERIALS Retail Space Instructor: Nacer Benkaci Spring 2011

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