Welcome to the Carolinas’ most smokin’ hot B-to-B marketing event- the BMA Carolinas 2017 ProAds Awards Pig Pickin’ Party. There were a total of 92 entries for this year’s competition, and we are about to unveil the winners!
We hope you are enjoying the cold drinks and the wonderful spread. But now it’s time for even more BBQ – the Business to Business Quotient. The winners of this year’s ProAds Awards will have the hottest creative, the most succulent copywriting, and the meatiest results.
But before we begin, let’s thank the sponsors!
Thank you Boingo Graphics. Boingo Graphics is a really cool printing company. Boingo provides full service commercial and digital printing. Boingo provided the printing services for the Call For Entries poster direct mail piece, they printed tonight’s program, and they provided mailing services for the Call for Entries and Banquet RSVP invitations.
Thank you LoBiondo Photography. LoBiondo Photography has been providing top quality photography services to the BMA Carolinas for many years. This is their fourth year in a row capturing the ProAds banquet. If you need professional photography of any kind please see Michael or Anne.
Thank you SpeedPro Imaging! SpeedPro Imaging is proud to be a leader in large format printing. If you want a large format printing studio that you can think of as an extension of your marketing team, look no further than SpeedPro. Thank you to Katharine and David Arno for supplying our step and repeat background for tonight’s banquet.
And we’d also like to recognize Doggett. As last years Best of Show winner, Doggett got to handle this year’s creative responsibilities. Doggett came up with the BBQ theme for this year’s awards show and did all the ProAds creative for digital and print. That included the Call for Entries, the banquet RSVP direct mail piece, and tonight’s program. They also assisted with ideas for tonight’s banquet and the awards.
Here’s some of what you saw on the website and email
The Call for Entries direct mail featured a poster sent in a cardboard tube
The RSVP for the banquet may have been the most unique direct mail piece ever sent by the BMA- a paper plate with an invitation to tonight’s event. Let’s see if this wins an award at next year’s ProAds!
And finally, you can see their creative talents on display with tonight’s banquet program
It’s now time for the 2017 ProAds Awards!
Doggett was last year’s Best of Show winner for the same client: A&L Great Lakes Laboratories
Julie has won the Young Professional of the Year Award two years straight. Ask her when she turns 30 so someone else can have a chance.
Jennifer is the founder of BRIGHT+CO and has 20 years experience in B2B marketing. She is active in the South Carolina business community, sponsoring many entrepreneurial and women in business programs.
This is the second year in a row that SPARK Publications has won this award. And with the success of b2b TRIBE magazine, it may be hard to de-throne them in the years to come.
This is the ninth time since 2006 that VantagePoint has been awarded the Agency of the Year
Congratulations to Musser & Company for winning this award with their first (and only) ProAds entry!
VantagePoint Marketing retains the title of the Best of South Carolina. Last year they won for an S&D Coffee and Tea content marketing campaign, this year for an Antunes direct marketing campaign.
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Every year BMA Carolinas features the Gold Award winners at our June luncheon. This year we’d like to have the following entries presented at our June 15th luncheon: Musser and Company: Washington Nationals Shock N’ Awe Business Development Campaign Command Partners: Polygons BOLT Group: FOX Rehab Vantage Point: NAFEM Pre-Show Direct Mail Doggett: A&L Great Lakes Laboratories