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Hi everyone! This quarter of Bellwether we are focused on eCommerce. We have actually found that eCommerce means a lot of things to different people. In fact, the misconception is that it is all about a shopping cart. If that was the case, we wouldn’t have dedicated an entire issue to breaking through some of those misconceptions. We hope to shed some light on why this may be an important area for you to take a look at for your business. As our cover highlights by the myriad of words, eCommerce has a lot more to it than meets the eye.