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10 SaaS Startup Pricing Strategies


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Leverage psychology to close sales with customers by placing your software product in its best position

Published in: Technology

10 SaaS Startup Pricing Strategies

  1. 1. Brought to you by The science behind SaaS pricing strategies Brought to you by Gerry Claps (@gclaps) VP Customer Success
  2. 2. 10 SaaS Product Pricing Tips Be scarce 1 Use round numbers Use tiered pricing Limit choices Best plan in the middle 2 3 4 5 Use social proof Offer discounts upfront Simplify the checkout Be different 6 7 8 9 Use simple language10
  3. 3. Use Round Numbers1
  4. 4. Use Tiered Pricing2
  5. 5. Limit Choices3
  6. 6. Best Plan in the Middle4
  7. 7. Be Scarce5
  8. 8. Offer Discounts Upfront6
  9. 9. Simplify the Checkout7
  10. 10. Be Different8
  11. 11. Use Social Proof9
  12. 12. Use Simple Language10
  13. 13. Thank you for reading! Facebook Twitter LinkedIn If you found this useful, share it with your followers: Follow me on Twitter: @gclaps