Local Online Marketing - The Sticky Five

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Local Online Marketing - The Sticky Five

THE "STICKY FIVE" LOCAL ONLINE MARKETING TIPS THAT REALLY GETS YOU CUSTOMERS!

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Local Online Marketing - The Sticky Five

  1. 1. THE STICKY F I V E
  2. 2. The Sticky Five... How To Make Your Online Presence Sticky... • Start with a customer concentric website and Social Media that informs and enter- tains. • Utilize engagement tools - Social Network- ing, Comments, Articles, Lists, Pictures, Il- lustrations, Video. • Try to have at least one of each five differ- ent engagement “sticky” tools. W hen yo you wa u know wha n t want it t, and you b you wi ad enough, ll find get it. a way to Jim Ro hn
  3. 3. Pinpoint The Goals Of Your Sites Collateral...• Clearly define pain or problem are you of- fering to solve for your customers and how you can help them.• Define The Buying Process - Make It Easy For Define The Problem or Pain... Your Visitors To Know What To Do...• Effectively engage the viewer by sharing Define The Process... stuff theyre interested in or that is new to Make It Easy. the industry. Engage With Useful• Create a decisive call to action - ask them to Content and News. engage. (see “hotspots” below) Make A Clear Call To• Make The Steps To The Goal Of Conversion Action... Obvious And Easy. Make Steps Obvious And Easy...
  4. 4. Five Sales Funnel “Hotspots”...The Measurable Conversion Triggers: 1. Download Of Your FREE White Paper, E-Book, Guide, Video, Quick Reference, Etc. (A General Rule Is To Make Visitors Better Off Than When They Visited - Give Value For FREE!) 2. Buy Your Products (The Ultimate Conversion) 3. Subscribe To Blog/News (Build A List) 4. Start A Free Trial (Keep People In Your Funnel) 5. Donate To Your Cause (Conversions That Make Them Feel Food About Association To Your Organiza tion)
  5. 5. Orgnization-Wide Goal Orien-tation & Synergy...• Cultivate Company-Wide Mindful- ness Of The Purpose, Passion And Goal(s) Of Your Organization.• Implement A Clear Definition Of The Sales Funnel To All Staff. Is om pany l The C s powerfu a Only cohesive e as th its parts. f s um o
  6. 6. Thought Leadership • Be An Innovator - Separately Focus With Your “Fresh Idea” Hat On... • Be A Creative Tactician - Separately Focus With Your Implementation/Collateral Development Hat On... • Be A Digital Strategist - Separately Focus With Your Marketing/Promotions Hat On... • Present Great Content - Bring It All Together In A Professionaly Structured Manner Characterized By Your Company’s Own Personality Which Shows You “Get It”...Which Is What Your Prospect “Re- ally” Wants, Needs, Desires From Providers In Your Niche.
  7. 7. Contact Bloom Digital Media TodayWe hope you have found this quick guide useful. Some-times a little outlined structure goes a long way.Bookmark this page, analyze and apply each segmentas it applies to your project. You will see more traffic toyour website, social media pages and other online .Of course if you really want to Save yourself Time and Getthe Most Optimized Sticky Five Digital Marketing Strate-gy...Contact Bloom to Dominate Your Niche - Today! http://BloomDigital.net
  8. 8. Contact Bloom Digital Media Today Mission: Create something useful, entertaining and beautiful on behalf of a brand. Practice:Technology and technique are important, but our core challenge is to make a connection with a human being. Inspiration:“Respect the individual in the audience. Provide a solution for their needs. Solve their pain with fluid solutions.” -- Descartes http://BloomDigital.net

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