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StartUpOpen 2011 - Projekat33


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Presentation submitted for StartUpOpen 2011 competition, a part of BlogOpen conference

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StartUpOpen 2011 - Projekat33

  1. 2. Awards <ul><li>May 2011, Gold medal for innovation at Youth Inovation Fair in Zagreb </li></ul><ul><li>June 2011, First prize for best Web start up at Web Start Contest at University of Zagreb (award around 1500 euros) </li></ul><ul><li>June 2011, First prize for best business plan at Business Plan Contest at University of Zagreb (award around 1500 euros) </li></ul>
  2. 3. The team <ul><li>Three enthusiastic friends, who know each other for more than 10 years: </li></ul><ul><li>Ivana Todorovski (24), bsc. graph. techn., graphic designer </li></ul><ul><li>Zoran Ivan č evi ć (24), mag. ing. comp., programmer </li></ul><ul><li>Ivan Livi ć (24), mag. ing. el. , team leader and concept designer </li></ul>
  3. 4. What is the idea? <ul><li>Web site for ordering food online which connects restaurants and their customers </li></ul><ul><li>Easy to use both for restaurants and customers </li></ul><ul><li>New way of ordering food - custom made food (with one part of the restaurants) </li></ul><ul><li>Any restaurant, anywhere in the world will be able to sign up and make sales online </li></ul><ul><li>Site for global market, easy to use and with interesting features that provide greater experience for restaurants and customers while ordering food </li></ul>
  4. 5. Custom made food Using a simple and fun online application is allowing to combine any ingredient and amount in order to make a customized meal - just like customer wants it! Potential for developing applications for pancakes, mexican food, pastas, cakes etc.
  5. 6. Advantages for customers <ul><li>Base of many restaurants </li></ul><ul><li>Free online ordering </li></ul><ul><li>Photos of all food </li></ul><ul><li>Restaurant and food reviews </li></ul><ul><li>Ability to customize orders </li></ul><ul><li>Credit card payment </li></ul><ul><li>Collecting points by ordering online and paying with points </li></ul><ul><li>Statistics about previous orders and amount of money spent </li></ul><ul><li>Ability to like/dislike food, track previous orders and other usefull information in customer profile </li></ul>
  6. 7. Advantages for restaurants <ul><li>Very fast and easy online sign up process </li></ul><ul><li>Increasing revenues </li></ul><ul><li>Posibility to present to big online audience </li></ul><ul><li>Cheap marketing to target group </li></ul><ul><li>Decreasing the need for printing flyers and other ways of promotion </li></ul><ul><li>Ability to accept online orders few minutes after registration </li></ul><ul><li>30day free trial period </li></ul><ul><li>Statistics about most ordered food and similar information which can help to increase the sales </li></ul><ul><li>Access to our photographs database </li></ul><ul><li>Ability to get better position on the site by paying (like using Google Adwords) </li></ul>
  7. 8. Business model <ul><li>Two potential models (both of them charging the restaurants): 1. Percentage of online sales 2. Fixed monthly amount </li></ul><ul><li>Extra way of earning money 1. Positioning on the Web (like using Google AdWords) 2. Banners </li></ul>
  8. 9. Future is ours… <ul><li>Finishing site till November 2011 </li></ul><ul><li>Testing the site from November to February 2012 </li></ul><ul><li>Rebranding, finding international name and domain </li></ul><ul><li>While testing… </li></ul><ul><li>Developing mobile application for customers and restaurants </li></ul><ul><li>Developing widgets for customers and restaurants to provide easier food ordering and accepting orders </li></ul><ul><li>Launching the web in February 2012 </li></ul><ul><li>Continuously changing the site according to customer needs </li></ul><ul><li>Developing other applications for custom made food except for pizza which we already developed </li></ul>