StartUpOpen 2011 - Projekat15


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Presentation submitted for StartUpOpen 2011 competition, a part of BlogOpen conference

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StartUpOpen 2011 - Projekat15

  1. 1. The future of media world
  2. 2. Content <ul><li>WHAT are we talking about? </li></ul>WHY should the Universe care? WHERE will the $$$ come from? WHO will use WHERE will be in 2016? WHO makes team? Three things to remember
  3. 3. <ul><li>MOBNI.NET </li></ul>WHAT are we talking about? 3 bedrocks each offering innovative approach & solutions mobile information platform NEWS INFO SERVICES SHOPPING
  4. 4. WHAT are we talking about? NEWS INFO SERVICES SHOPPING Our innovative news valuation system OIM (Only Important Matters) Mobile platform is ideal for “real-time” advertising – while customers are on the move (i.e. in shopping or going in one) Customers pick up bar-codes on and use them on points of sale to get discounts/prizes/additional loyalty bonuses, etc. 30°C in Paris and 20°C in Belgrade = 10 degrees lower  don’t forget the long sleeves When is a bakery near my office having hot muffins?
  5. 5. WHY should the Universe care? <ul><li>MOBNI.NET </li></ul>24/7 MOBILE – the only technology by your side in every moment during the day <ul><ul><li>Well known services (traffic, weather, stock exchange, etc.) that are customised for users with couple of new ones for resolving everyday problems </li></ul></ul><ul><ul><li>Customised news tailored for all specific users based on their preferences and usage of </li></ul></ul><ul><ul><li>Using bar-codes for providing shopping benefits </li></ul></ul>Promotion for brands and retailers with clear ROI measurement while staying in contact with their customers through promo categories on
  6. 6. WHO will use An artist going from New York to Sarajevo not knowing what the weather is like in Bosnia and Herzegovina and where is a fast food open 24/7 A business woman already late for picking up her son in the kindergarten. Still on a meeting she needs to order lunch NOW People on the move who want only valuable news and information without being overinformed
  7. 7. WHERE will the $$$ come from? PRO users Pro users get a lot of added value for weekly/monthly fees that can be paid over their phone/mobile bill SHOPPING benefits Brands and retailers get a place for offering discounts, sales and other actions that users/customers can use through’s bar-code system CATEGORIES Promo categories that will be branded in clients colours, logo, etc. containing PR articles and’s articles interesting for the client’s categories (sports, business, etc) powered by brand X
  8. 8. WHERE will be in 2016? We don’t know, but here is our vision Video news will be standard on <ul><ul><li> will be using geotagging for providing local information and promotions </li></ul></ul><ul><ul><li>Users will be using m obile payment through platform using contactless technology (i.e. NFC) or virtual wallet </li></ul></ul><ul><ul><li>Live video streams will be made by local bloggers and freelancers (part of media network) covering breaking news </li></ul></ul><ul><ul><li>MOBNI.NET - innovator in the media world </li></ul></ul><ul><ul><li>= </li></ul></ul>
  9. 9. Three things to remember about 1 2 3 Easy-to-use, light and innovative mobile information portal Offers customised content for users who want to be on the source of interesting and valuable information Has clear & defined revenue channels
  10. 10. TEAM BRUNO <ul><ul><li>Team leader &’s founder </li></ul></ul><ul><ul><ul><li> editor - </li></ul></ul></ul><ul><ul><ul><li>No1 Croatian sport news portal </li></ul></ul></ul><ul><ul><ul><li>Part of editorial board </li></ul></ul></ul><ul><ul><ul><li>PR Executive Senior in Abrakadabra agency </li></ul></ul></ul><ul><ul><li>EXPERIENCE </li></ul></ul>MARIJANA <ul><ul><li>Editor-in-chief &’s co-founder </li></ul></ul><ul><ul><ul><li>Croatian National Television (HTV) TV and online journalist </li></ul></ul></ul><ul><ul><ul><li>Part of editorial board </li></ul></ul></ul><ul><ul><ul><li> editor-in-chief – </li></ul></ul></ul><ul><ul><ul><li>Top 5 Croatian news portal </li></ul></ul></ul><ul><ul><li>EXPERIENCE </li></ul></ul>PETAR <ul><ul><li>’s executive editor </li></ul></ul><ul><ul><ul><li> executive editor – Top 10 Croatian news portal </li></ul></ul></ul><ul><ul><ul><li>Music magazine Tam Tam deputy editor-in-chief </li></ul></ul></ul><ul><ul><ul><li> & Jutarnji list journalist </li></ul></ul></ul><ul><ul><li>EXPERIENCE </li></ul></ul>