Performance is not only about web experience, but also about how many visitors your website can handle at peak times. In this presentation, you will hear straight from the horse's mouth how the biggest broadcasting operation in the Middle East, with a viewership of 165 million people, has worked with Magnolia, the CMS, as well as Magnolia, the vendor, to maximize performance.

1. High Performance and
Scalability
Adriaan Bloem, Sr Manager Online, MBC 07.03.2013 at Amplify Miami
Jan Haderka, CEO Magnolia Czech
1 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
Thursday, 7 March 2013

2. TOC
Intro
Expect the unexpected
Scaling with Magnolia
Beyond Magnolia
Q&A
2 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
Thursday, 7 March 2013

3. Some things about Jan
Presently CEO of Magnolia CZ
In the past senior developer
of Magnolia
In the distant past architect and
developer on other CMSs
3 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
Thursday, 7 March 2013

4. Some things about Adriaan
Senior Manager Online
Platforms at MBC Group
Previously CMS analyst
and consultant
In the distant past tried
building a CMS at a
university
4 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
Thursday, 7 March 2013

5. The only good reason to build your own CMS,
is to understand why you shouldn’t be
building your own CMS - Adriaan Bloem
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Thursday, 7 March 2013

6. We like old-fashioned speed
6 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
Thursday, 7 March 2013

7. We like well-engineered speed
7 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
Thursday, 7 March 2013

8. We like scale, power, and speed
8 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
Thursday, 7 March 2013

9. MBC Group
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Thursday, 7 March 2013

10. MBC Group
Founded
in
London
in
1991,
now
based
in
Dubai
Largest broadcaster in the Middle East; ~165 million
viewers, ~50% market share
Ten television channels, two radio; online, mobile
10 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
Thursday, 7 March 2013

11. Hit Shows: Arab Idol
11 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
Thursday, 7 March 2013

12. Hit Shows: Arabs Got Talent
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Thursday, 7 March 2013

13. Online properties
MBC.net:
entertainment
portal
SHAHID.net: video on demand
Nas, WWE Arabia, Actionha, Shopping, …
Mobile applications
Connected devices
...
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Thursday, 7 March 2013

14. Magnolia is a registered trademark owned by Magnolia
14 Version 1.1
International Ltd.
Thursday, 7 March 2013

15. ! ‫ا*/.-,+ ا*)"ص '& ا$#"ت‬
- Some Lebanese Guy Sitting On A Mountain
With A Very Bad Mobile Connection
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Thursday, 7 March 2013

16. A quick history of scaling
the web
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Thursday, 7 March 2013

17. Pre-2000: “baking” HTML
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Thursday, 7 March 2013

18. Post-2005: “frying” dynamic scripts
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Thursday, 7 March 2013

19. 2013 onwards:
http://hsmaker.com/harlemshake.asp?url=http://
www.mbc.net/ar/movies.html
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Thursday, 7 March 2013

20. Harlem Shake: January 30th
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Thursday, 7 March 2013

21. First follow-up: February 2nd
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Thursday, 7 March 2013

22. Unstoppable Juggernaut
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Thursday, 7 March 2013

23. Unstoppable, “the next Gangnam Style”...
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Thursday, 7 March 2013

24. ...February 13th:
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Thursday, 7 March 2013

25. How do you cope with...
Visitors expecting a perfect
experience
Editors having to churn out as quick
as possible
25 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
Thursday, 7 March 2013

26. Magnolia architecture is
very awesome. - Tariq S.
26 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
Thursday, 7 March 2013

27. Scaling up with Magnolia
View from the top
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Thursday, 7 March 2013

28. Begin at the beginning and go on
till you come to the end - Lewis
Carroll
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Thursday, 7 March 2013

29. Multiplication
Internet
Magnolia
Load Balancer
Public A
Magnolia JCR
Activate
Author
JCR
Magnolia
Public B
JCR
Firewall
29 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
Thursday, 7 March 2013

30. Multiplication
Internet
Magnolia
Load Balancer
Public A
Magnolia JCR
Activate
Author
JCR
Magnolia
Public B
JCR
Firewall
29 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
Thursday, 7 March 2013

31. Multiplication
Internet
Magnolia
Load Balancer
Public A
Magnolia JCR
Activate
Author
JCR
Magnolia
Public B
JCR
Firewall
29 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
Thursday, 7 March 2013

32. Specialization
Internal Network Internet
Magnolia
Activate
Public A
Load Balancer
JCR
Magnolia
Author
JCR
Magnolia
Public B
JCR
Firewall
30 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
Thursday, 7 March 2013

33. Specialization
Internal Network Internet
Magnolia
Activate
Public A
Load Balancer
JCR
Magnolia
Author
JCR
Magnolia
Public B
JCR
User Generated
Content
Magnolia or not
Public C
JCR
Firewall
30 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
Thursday, 7 March 2013

34. Clustering
Internal Network Internet
Magnolia
Activate
Load Balancer
Public A
Magnolia JCR Clustered
storage
Author
JCR Magnolia
Public B
Firewall
31 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
Thursday, 7 March 2013

35. Clustering
Internal Network Internet
Magnolia
Activate
Load Balancer
Public A
Magnolia JCR Clustered
storage
Author
JCR Magnolia
Public B
Firewall
31 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
Thursday, 7 March 2013

36. Clustering
Internal Network Internet
Magnolia
Activate
Load Balancer
Public A
Magnolia JCR Clustered
storage
Author
JCR Magnolia
Public B
Firewall
31 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
Thursday, 7 March 2013

37. Clustering
Internal Network Internet
Magnolia
Activate
Load Balancer
Public A
Magnolia JCR Clustered
storage
Author
JCR Magnolia
Public B
Firewall
31 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
Thursday, 7 March 2013

38. Know your content
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Thursday, 7 March 2013

39. Chaos is a name for any order that
produces confusion in our minds -
George Santayana
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Thursday, 7 March 2013

40. Where does your content live?
home
news
new-ceo
london-office
record-quarter
events
conference-2013
talent-meetup
uk-meetup
34 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
Thursday, 7 March 2013

41. Where does your content live?
events 3
news 3 talent-meetup
home UK 2
news
new-ceo
london-office
new-ceo conference-2013
london-office
uk-meetup
record-quarter record-quarter
events
conference-2013
talent-meetup
uk-meetup
UK
london-office
uk-meetup
investor-relations
new-ceo
record-quarter
34 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
Thursday, 7 March 2013

42. Performance Contributors
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Thursday, 7 March 2013

43. If you know your enemies and
know yourself, you will not be
imperiled in a hundred battles -
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Thursday, 7 March 2013

44. System Design
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Thursday, 7 March 2013

45. System Design
CPU RAM Disk / SAN Net
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Thursday, 7 March 2013

46. System Design
Application server Database
CPU RAM Disk / SAN Net
37 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
Thursday, 7 March 2013

47. System Design
Repository configuration
Application server Database
CPU RAM Disk / SAN Net
37 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
Thursday, 7 March 2013

48. System Design
Magnolia configuration
Repository configuration
Application server Database
CPU RAM Disk / SAN Net
37 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
Thursday, 7 March 2013

49. System Design
Templates and content structures
Magnolia configuration
Repository configuration
Application server Database
CPU RAM Disk / SAN Net
37 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
Thursday, 7 March 2013

50. System Design
Templates and content structures
Magnolia configuration
Repository configuration
Application server Database
CPU RAM Disk / SAN Net
37 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
Thursday, 7 March 2013

51. System Monitoring
Templates and content structures
Magnolia configuration
Repository configuration
Monitoring
Application server Database
CPU RAM Disk / SAN Net
38 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
Thursday, 7 March 2013

52. System Monitoring
Templates and content structures
Monitoring
Magnolia configuration
Repository configuration
Monitoring
Application server Database
CPU RAM Disk / SAN Net
38 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
Thursday, 7 March 2013

53. Cache Monitor
Magnolia is a registered trademark owned by Magnolia
39 Version 1.1
International Ltd.
Thursday, 7 March 2013

54. Cache Monitor
don
e
Magnolia is a registered trademark owned by Magnolia
39 Version 1.1
International Ltd.
Thursday, 7 March 2013

55. Activation Monitor
Magnolia is a registered trademark owned by Magnolia
40 Version 1.1
International Ltd.
Thursday, 7 March 2013

56. Activation Monitor
to b
e sh
ipp
ed
Magnolia is a registered trademark owned by Magnolia
40 Version 1.1
International Ltd.
Thursday, 7 March 2013

57. Filter Monitor
Magnolia is a registered trademark owned by Magnolia
41 Version 1.1
International Ltd.
Thursday, 7 March 2013

58. Filter Monitor
in d
eve
lop
men
t
Magnolia is a registered trademark owned by Magnolia
41 Version 1.1
International Ltd.
Thursday, 7 March 2013

59. Rendering Engine Monitor
Magnolia is a registered trademark owned by Magnolia
42 Version 1.1
International Ltd.
Thursday, 7 March 2013

60. Rendering Engine Monitor
... o
na
wis
h li
st
Magnolia is a registered trademark owned by Magnolia
42 Version 1.1
International Ltd.
Thursday, 7 March 2013

61. Performance testing built in the process
Magnolia is a registered trademark owned by Magnolia
43 Version 1.1
International Ltd.
Thursday, 7 March 2013

62. Beyond Magnolia
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Thursday, 7 March 2013

63. MBC web audience...
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Thursday, 7 March 2013

64. ...and the internet backbone...
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Thursday, 7 March 2013

65. Layers upon layers
served from several trays
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Thursday, 7 March 2013

66. Q&A
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Thursday, 7 March 2013