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Small Group, BIG Results



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Small Group, BIG Results

  1. 1. Small Group, BIG Results! Brett Klika IDEA Personal Trainer of the Year
  2. 2. What You’ll Learn!.. 1. Assess the need and applicability of a group personal training model for your business. 2. Address the possible challenges of small group personal training from both an administrative and program design standpoint. 3. Identify the key components of creating an effective, engaging group personal training environment. 4. Create an personalized, effective, profitable small group personal training model
  3. 3. Small Group Personal Training 101 • The “good” of small group training • The “bad” of small group training
  4. 4. In order to capitalize on the advantages, you must consider and address the challenges in order to provide an optimal experience for your participants. The following aspects of your program must be adapted to accommodate creating a valuable “personal” experience for group training clients. • Facility • Staffing • Billing • Equipment • Client needs • Program Design For a Successful Program
  5. 5. Implementing group training at your gym: Implementation •Administrative first! •Be organized •All staff must have understanding •Clear, concise billing methodology •Eft!!! •Club or Studio Promotion
  6. 6. Implementation Group training space and equipment concerns • Enough equipment for groups? • Equipment in 4’s • Space utilization • Studio “Grid” • How well do you use your space? • Can you create different energies in different areas?
  7. 7. Group evaluation • Keep it simple: crawl, skip, squat, hip hinge • Can be formative Group programming • Be generally specific • Keep it simple • Encourage interaction, teamwork • Allow for consistent variation variation For a Successful Program
  8. 8. Types of Workouts Circuit -Most popular Pros • Great for varying levels • Use of equipment • Great energy • Allow for individual coaching Cons • Gets repetitive • Tough for “Skill Progression” • Not much education Exercise Ideas • Design a circuit to balance the body, using every plane of motion or energy system • Yes, 5 lunge exercises will make someone’s legs tired. • What about the rest of their horribly unbalanced body?
  9. 9. Group Intro/Warm-Up Games 1. 1-2-3 (With Partner) 2. Space counting 3. Plank scar story 4. Partner Tag 5. Partner Mirror Drill
  10. 10. Group Circuits Circuit #2 1. Med Ball Rainbow Slams (torso) 2. Superband Cord Splitters (pull) 3. No arm get-ups (primal) 4. Diagonal lunges (quad) Circuit #1 1. Lateral lunges (quad) 2. Med ball Push-Up/step-ups (push) 3. Cobras (“pull”) 4. Wall reaches (hip)
  11. 11. Types of Workouts Class -Clients all doing the same thing Pro • Good supervision • Good teaching opportunity • You have control over the pace, etc. • Teach an abstract skill Cons • Equipment limitations • Varying levels can make it difficult • Space utilizationExercise Ideas • What unique skill can you teach from your experience? • Isometric Exercises • Group Circuits (3 exercises, 12 of each, 3 times, try to finish under 2 minutes. E.g. Push-Up, Crabs, Squat Jumps)
  12. 12. “Class” Design Class Design #1 • Surfer get ups (primal) • Wall Squats (quad) • Beast crawls (primal) • Crabs (hip) • Scorpion push-ups (push)
  13. 13. Types of Workouts 1 Big Superset Half clients do one thing, other half do something else, or….REST???? Pros • Good use of equipment • Decent Skill Practice Cons • Supervision is often difficult Exercise Ideas • Half clients resistance, half clients outside conditioning • Conditioning exercises where 1 group rests
  14. 14. 1 Big Superset Superset 1 1. No-arm skips (primal) 2. Horizontal row (pull) Superset 2 1. Opposite arm/leg Overhead mb palm press (push) 2. Swings (hip)
  15. 15. Types of Workouts Boot Camp or “Outdoor Adventure” Use your environment Pros • “Mixes it up” • Gets clients outside, using the surroundings • Great utilization of space Cons • General safety • Different levels Exercise Ideas • Plethora of hills, trails, and neighborhoods around FQ10
  16. 16. “Boot Camp” Use Your Environment!!!!!
  17. 17. Types of Workouts Interaction • Clients do drills as interaction with one another Pros • Tremendous energy • Group adherence from partner interaction • Lots of laughs and fun Cons • Different levels and body sizes • Not much in the way of teaching Exercise Ideas • Partner Tag • One partner stationary used as anchor for other partners movement • Partner work together (cord work, etc.)
  18. 18. Interaction Interaction Circuit 3 1. 100 reps “you call it” 2. Partner resisted rotation Interaction Circuit 1 1. Push-Up agilities (push) 2. Get up races (primal) Interaction Circuit 2 1. Partner Bulgarian lunges/static squat (quad) 2. Get up pulls (pull)
  19. 19. Group Training Progression- Regression • Static-Dynamic • Feet on ground-Jumping • Assisted-Bodyweight- Resisted • Linear-Lateral-Diagonal • Timed-Reps-Competition • 2 leg – 1 leg • No equipment-equipment • Single plain-Multi-plane
  20. 20. The Group Dynamic Personal interaction • Phone calls, text messages • Information, education • Be careful of the “invisible client” in group sessions • Keep a personal touch! • Don’t be “timer” or a “recorder” • Recognition
  21. 21. The Group Dynamic Group interaction •Energy •Psychology vs. physiology •“Feel Good” Stuff??? •Touch? •Group Cohesiveness •You are in charge!!!!
  22. 22. Bring It!! Bring It Every Day!!!!! • Come prepared and professional • Challenge them! • Educate them! • Don’t be an “UMmm” Trainer • Make them feel special
  23. 23. Summary Small group personal training is a highly profitable way to increase your business, especially during rough economic times!!! • Prepare and organize to offer engaging, effective programming addressing the needs of your clientele • Display passion and enthusiasm every day! • Create in individualized experience!
  24. 24. Thank You Brett Klika CSCS