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PSA DIRECTIONS & Practice Using Emotional Appeal

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PSA DIRECTIONS & Practice Using Emotional Appeal

  1. 1. PSA
PRACTICE

 
 
 
 
 USING
EMOTIONAL
APPEAL
 Name:_________________________________ Date:____________ Pd:____ PSAs
 PSA
#1: DAD
 PSA
#2: CHILDREN
 CHEERLEADER
 SEE, CHILDREN
DO
 What MESSAGE/GOAL is the PSA trying to emphasize. What FACT (CAUSES/EFFECTS) was emphasized? How did the PSA appeal to your EMOTIONS?How do the producers use WORDS, AUDIO(sound), & IMAGES to persuade the audience? How can citizens TAKE ACTION? WhatWEBSITE/RESOURCE can citizens visit for more information?
  2. 2. HEY, HEY!

LETS
MAKE
A
PSA!What
is
a
PSA?


Public Service Announcements (PSA) educate citizens about challenging issues likehomelessness, global warming, breast cancer, animal welfare, and AIDS. PSAs raiseawareness using factual information and persuade citizens to take positive action.GOAL
Raise awareness by educating students about the causes and/or effects of your SERVICELEARNING TOPIC and provide kid-friendly ways to take action.ROLE
ADVOCATE: An advocate supports and promotes a cause.AUDIENCE
Middle School StudentsSITUATION
•Educate your peers and deliver a strong factual based message.•Use Emotional Appeal to persuade peers to take action and support your cause. Emotionalappeal is a persuasive technique that uses words, images, and audio (sounds) to elicit a strongemotion from the audience. Therefore, the audience would be more likely to support yourcause.PRODUCT
Plan and Produce an original PSA on YOUR SERVICE LEARNING TOPIC in a brief (45 seconds- 1 minute 30 seconds) MULTI-MEDIA presentation (imovie, pivot, ppt, Windows Movie Maker,animoto, etc)OR a 3-5 paragraph newspaper article for the NEWSIES with Images (prior approval necessary)STANDARDS
  Educate the public through attention grabbing facts (causes/effects).  Provide a kid-friendly way to take action.  Provide a reliable website to visit for more information.  Use emotional appeal through images, words, and audio (sounds). *audio: narration, text, music  Strive for Accuracy and FACTUALLY represent your topic. Be a fact finder.  Credits/Citations: List sources for all text, audio, and images.

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