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hacking netflix
lightning tour of the netflix public api

             Bill Scott
      Director, UI Engineering
        Ajax Experience ‘08




                                          1
the team*




*These guys get the credit (I am just the one talking about it :-)
clockwise from top-right: Anuradha Sonvane, Priya Poolavari, JR Conlin, Adam Durfee, Michael Hart, Team, Jeff Marsh, Michael Cohen
                                                                                                                                     2
hard to hack with just rss




                             3
still some innovated




                       4
and some innovated via scraping!
 Media Center Player




                                   5
very hard to maintain




                        6
public api
  widgets
    rest
   feeds




             7
widgets



          8
9
10
rest api



           11
rest api

    title search. title details. queue mgmt.
  ratings. title states. autocomplete search.
    synopsis. directors. cast. formats. title
  search. basic recommendations. people
      search. people details. filmography.
 member ratings. member history. member
     reviews. previews. member queues.



                                                12
api.netflix.com




                                    catalog                                            users




                titles                             people                                  user



                                                                                                   rental        recom-
title        autocomplete           index         person                queues      title_states                                ratings
                                                                                                   history      mendations



                                              filmography                                                                         title
   synopsis                                                      disc            instant             at_home

                         formats
    awards                                                       available        available          received                actual


                          cast
                                                                  saved             saved            watched             predicted
   directors

                          screen
                         formats
  languages
   & audio

                         similars
   previews

                         seasons
   episodes

                     web page
 official web
    page


                                                                                                                                          13
api.netflix.com




                                    catalog                                            users




                titles                             people                                  user



                                                                                                   rental        recom-
title        autocomplete           index         person                queues      title_states                                ratings
                                                                                                   history      mendations



                                              filmography                                                                         title
   synopsis                                                      disc            instant             at_home

                         formats
    awards                                                       available        available          received                actual


                          cast
                                                                  saved             saved            watched             predicted
   directors

                          screen
                         formats
  languages
   & audio

                         similars
   previews

                         seasons
   episodes

                     web page
 official web
    page


                                                                                                                                          14
15
16
api.netflix.com




                                    catalog                                            users




                titles                             people                                  user



                                                                                                   rental        recom-
title        autocomplete           index         person                queues      title_states                                ratings
                                                                                                   history      mendations



                                              filmography                                                                         title
   synopsis                                                      disc            instant             at_home

                         formats
    awards                                                       available        available          received                actual


                          cast
                                                                  saved             saved            watched             predicted
   directors

                          screen
                         formats
  languages
   & audio

                         similars
   previews

                         seasons
   episodes

                     web page
 official web
    page


                                                                                                                                          17
18
feeds



        19
feeds
  personalized. more secure. recent dvd
  adds. recent instant watch adds. instant
  queue. recent ratings. movies at home.
    recommendations. move reviews.

   public feeds. top 100. new releases.
    new instant watch. last weeks top
  instant. last 3 months top instant. top
               25 in 20 genres.

           available via rest api.

                                             20
standards



 rest. rss. atom. xml. json. oauth. javascript.

       amg movie ids. tms (TV) ids.




                                                  21
hack day Q3’08
 (exercising the apis)




                         22
23
Degrees of
                                    Separation




Credit: Gib Biddle, Juliana Diaz, Brian Cox

                                                 24
Chat with
                       Netflix Bot




Credit: Sudhir Tonse

                                    25
Movie filtering,
                               finding on a 3D wall




Credit: Navin Prasad, Chris Smith, Steven Dreyer
                                                     26
Mood based
                                recommendations




Credit: Todd Yellin, Kim Trott, Evers Ding, Shelby LaBadie
                                                         27
Bollywood Movie
                     Finding for Instant
                          Watch

[ie8 accelerator]


                    Credit:
                    Priya Poolavari, Anu Sonvane
                                              28
Suggestions
from other member
    movie lists




                    29
Blackberry app       iPhone native app
for adding movies to   for managing instant
       Queue                 playlist




                              Credit: Max Spivak; Adrian Cockcroft, Jian Wu

                                                                          30
IE8 Netflix
Accelerator




              Credit: Bill Scott

                                   31
http://developer.netflix.com



                              32

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Hacking Netflix - Netflix APIs

  • 1. hacking netflix lightning tour of the netflix public api Bill Scott Director, UI Engineering Ajax Experience ‘08 1
  • 2. the team* *These guys get the credit (I am just the one talking about it :-) clockwise from top-right: Anuradha Sonvane, Priya Poolavari, JR Conlin, Adam Durfee, Michael Hart, Team, Jeff Marsh, Michael Cohen 2
  • 3. hard to hack with just rss 3
  • 5. and some innovated via scraping! Media Center Player 5
  • 6. very hard to maintain 6
  • 7. public api widgets rest feeds 7
  • 9. 9
  • 10. 10
  • 11. rest api 11
  • 12. rest api title search. title details. queue mgmt. ratings. title states. autocomplete search. synopsis. directors. cast. formats. title search. basic recommendations. people search. people details. filmography. member ratings. member history. member reviews. previews. member queues. 12
  • 13. api.netflix.com catalog users titles people user rental recom- title autocomplete index person queues title_states ratings history mendations filmography title synopsis disc instant at_home formats awards available available received actual cast saved saved watched predicted directors screen formats languages & audio similars previews seasons episodes web page official web page 13
  • 14. api.netflix.com catalog users titles people user rental recom- title autocomplete index person queues title_states ratings history mendations filmography title synopsis disc instant at_home formats awards available available received actual cast saved saved watched predicted directors screen formats languages & audio similars previews seasons episodes web page official web page 14
  • 15. 15
  • 16. 16
  • 17. api.netflix.com catalog users titles people user rental recom- title autocomplete index person queues title_states ratings history mendations filmography title synopsis disc instant at_home formats awards available available received actual cast saved saved watched predicted directors screen formats languages & audio similars previews seasons episodes web page official web page 17
  • 18. 18
  • 19. feeds 19
  • 20. feeds personalized. more secure. recent dvd adds. recent instant watch adds. instant queue. recent ratings. movies at home. recommendations. move reviews. public feeds. top 100. new releases. new instant watch. last weeks top instant. last 3 months top instant. top 25 in 20 genres. available via rest api. 20
  • 21. standards rest. rss. atom. xml. json. oauth. javascript. amg movie ids. tms (TV) ids. 21
  • 22. hack day Q3’08 (exercising the apis) 22
  • 23. 23
  • 24. Degrees of Separation Credit: Gib Biddle, Juliana Diaz, Brian Cox 24
  • 25. Chat with Netflix Bot Credit: Sudhir Tonse 25
  • 26. Movie filtering, finding on a 3D wall Credit: Navin Prasad, Chris Smith, Steven Dreyer 26
  • 27. Mood based recommendations Credit: Todd Yellin, Kim Trott, Evers Ding, Shelby LaBadie 27
  • 28. Bollywood Movie Finding for Instant Watch [ie8 accelerator] Credit: Priya Poolavari, Anu Sonvane 28
  • 30. Blackberry app iPhone native app for adding movies to for managing instant Queue playlist Credit: Max Spivak; Adrian Cockcroft, Jian Wu 30
  • 31. IE8 Netflix Accelerator Credit: Bill Scott 31