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Authority             Domination                    7 Power Steps to Becoming an                    Authority in Your Nich...
Authority – An Introduction              Becoming an authority has its benefits          −   Traffic          −   Higher ...
Complete Market Domination              Requires intense FOCUS              Dominate one market at a time              ...
Siphon from Authority Figures              “Guilty by association”              Target 5-10 leaders in your market      ...
Trade Content for Credibility              Guest Blog          −   Read Chris Garrett’s “Guest Posting” ebook            ...
Create Your Own Product Line       Use that list of 5-10 leaders in your industry       What products have they created?...
Brand Yourself              YOU are the brand!              Put your brand message on everything.              Signatur...
Build a Membership Site              Make it Evergreen              Membership grows rapidly (if you provide         qua...
Final Tips              Building AUTHORITY is a long-term strategy         for success              Use Google+ to estab...
Contact Internet Marketing                   Muscle              Internet Marketing Muscle Web Site          −   http://i...
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Authority Domination

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How to earn authority in your niche or industry, using 7 simple steps

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Authority Domination

  1. 1. Authority Domination 7 Power Steps to Becoming an Authority in Your Niche MarketInternet Marketing Muscle http://internet-marketing-muscle.com
  2. 2. Authority – An Introduction  Becoming an authority has its benefits − Traffic − Higher conversions − More JV opportunities − You can increase your prices − Build your lists − Command attention and recognitionInternet Marketing Muscle http://internet-marketing-muscle.com
  3. 3. Complete Market Domination  Requires intense FOCUS  Dominate one market at a time  Put together a Full Market Assault  Go “Above & Beyond”  Offer immense value  Create & Market “Pillar Content”  Build your listsInternet Marketing Muscle http://internet-marketing-muscle.com
  4. 4. Siphon from Authority Figures  “Guilty by association”  Target 5-10 leaders in your market − Get in front of their audience  Forums  Web sites  Blogs − Interview the leaders  They love it—it strokes their ego  They send you traffic Internet Marketing Muscle http://internet-marketing-muscle.com
  5. 5. Trade Content for Credibility  Guest Blog − Read Chris Garrett’s “Guest Posting” ebook  http://internet-marketing-muscle.com/guestposting  Content Syndication − Content Syndication BLAST  http://content-syndication-blast.com  Original content ONLY − No spun content, all yours, written by YOUInternet Marketing Muscle http://internet-marketing-muscle.com
  6. 6. Create Your Own Product Line  Use that list of 5-10 leaders in your industry  What products have they created?  How can you complement those products?  Add value  Fill in holes  Solve a specific problem  Give it away  Sales Funnel Basics!Internet Marketing Muscle http://internet-marketing-muscle.com
  7. 7. Brand Yourself  YOU are the brand!  Put your brand message on everything.  Signature goes everywhere, too  Forums and active blogs build brandsInternet Marketing Muscle http://internet-marketing-muscle.com
  8. 8. Build a Membership Site  Make it Evergreen  Membership grows rapidly (if you provide quality content and value)  Build a tribe!Internet Marketing Muscle http://internet-marketing-muscle.com
  9. 9. Final Tips  Building AUTHORITY is a long-term strategy for success  Use Google+ to establish and strengthen your authority status  Incorporate Google Authorship to further enhance your credibility  Learn more at The Internet Marketing Coaching Academy: http://coaching- academy.usInternet Marketing Muscle http://internet-marketing-muscle.com
  10. 10. Contact Internet Marketing Muscle  Internet Marketing Muscle Web Site − http://internet-marketing-muscle.com  Email − bill.davis [at] internet-marketing-muscle [dot] com  Phone − (925) 605-5553Internet Marketing Muscle http://internet-marketing-muscle.com

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