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We (Stucture3C) are in the midst of a year-long research project, C3/A3, studying how organizations are using / planning to use advanced technologies in their online communities.
Our hypothesis is that this combination of social technologies with human augmentation technologies will usher in a new age of digital community experiences. These new experiences will present unprecedented opportunities and challenges for organizations and individuals, and complex policy issues for society. The C3/A3 project will explore the technological, business and societal implications of this next wave of change and offer a helpful path forward.
This report contains a summary of our first wave of research with 40 Community Professionals at large commercial, nonprofit and NGO organizations, including:
Alteryx, B Lab, Fidelity, Fitbit, Fiverr, Genesys, IBM, Magento, Microsoft, Salesforce, Sephora, Spotify, Swisscom, UN, WHO and Woolworths.