Innovating for impact (with no money)


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Talk to Building Perfect Council Websites 2012 - was asked to show some examples of cheap, simple services that could be used to innovate for local authorities.

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Innovating for impact (with no money)

  1. Innovating for impact (with no money) Building Perfect Council Websites2012 National Motorcycle Museum 12 July 2012 William Perrin @willperrin
  2. Motorcylce museuam relevant background in civic actionStolen moped Grand Prixs c2002Bingfield ParkKings CrossMost Saturdays when Arsenal at homeEnd with traditional moped bonfire Pics – Mark Bailey
  3. Still locked into older CMS and complex web of transactional services Low risk low cost Local procurement remains slow innovation Budgets USA mobile market Improvise about to pass 50% shrinking smart phone drastically penetration Council senior Startling shift to mobile executives keep having brightCustomers expectations keep leaping ideasahead
  4. We all need to share the pain in an age of austerity – the web budget is cut by 30%Oh dear – I can manage as long asthey don’t want any new stuff. Butthat’s not likely to happen.
  6. We need to talk to people online we can’t afford as much print or traditional consultationHelp people find their own voiceonline without me having a moderationand tech support liability
  7. Give people skills not aplatformTalk About Local trainspeople to find their ownvoice online for theircommunities that they ownand runCamden Council, BroxtoweBorouch Council, CambsCounty Council, CabinetOffice, NESTA etc
  8. We need a mobile app for our staff to communicate on the go as roving eyes and ears of the councilMany already have own smart phonesall have camera phones – need mobileand desktop solution for diverse usecases
  9. Street reporting – n0ticenew hugely flexibleplatform developed byGMGCreate noticeboard forareaUse employee phonessmart or cameraAll geo tagged
  10. Neighbourhood plans are coming. We need a something on the web to help residents work to with planners to draw them upNeed to visualise built environmentand provided shared work space forpublic and council staff as peers
  11. Google SketchUp (nowby Trimble) for 3DvisualistionUse Google Earthlandscapes/terrain toinsert visualisationsUse Blogger as thediscussion spaceGoogle Docs fordrafting the plan andmanaging documents
  12. Van Heckler
  13. Get me some Google glass goggle things I saw this thing in Wired.... The in flight magazine had this amazing...A new way of showing people what ishappening to the place around them
  14. About Local has avery simple approach toaugmented reality – justpaste in an RSS feed ofcontent with geo tagsand walk away.Click, copy, paste forget.New posts with geotagsin your feedautomatically upload toLayar – with clickthrough to your site and‘take me there’directions
  15. Talk About Local provides consulting, training and business services to help people understand local grass roots media – please contact us for helpThis work funds our public service mission to help people in isolated or deprived communities find a voice onlineCheck out our new project helping the unemployed use a better online profile to seek work at And contact - @willperrin