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Young Children and Digital
Literacy.
Parental Challenges from a Mediation
and Dissemination Perspective
Bieke Zaman
Hadewi...
Part 1
Parental mediation of young children’s media use
A quantitative and qualitative investigation
1.1. Quantitative Survey 2015
• 696 Flemish parents of children aged 3 to 5
• Questionnaires on paper and digitally
• Dist...
Main research questions
• How does young children’s use of media look like?
• How do parents approach their children’s use...
Children’s usage of digital devices
First contact with digital media
Parental supervision
Parental limiting and monitoring of children’s
media use
Attitude of parents
Attitude of parents
Reading (aloud) on paper or on digital device
Preference for paper books
Preference for books according to age
Preference for paper books 3 y 4 y 5 y 6 y All Chi² Siga
...
1.2 Qualitative mixed-method study
• 24 parents, 36 children aged 3 to 9
• More details see: Zaman, B., Nouwen, M., Vanatt...
Contextual demands Parental Mediation Strategies
1
1
2
1
2
3
1
2
3
4
1
2
3
4
5
Part 2
Parental concerns
Dissemination of best practices
Mediachillax Parent
Media-grow-with-child Parent
Go Pro Parent
Selfie Parent
Scan & Zoom Parent
More than 20 partners
Online platform
(+ offline initiatives)
Positive message!
•Support
•Communication
•Positive experien...
www.medianest.be/
Thank you!
Presenters:
Bieke Zaman @biekezaman
Jan Van Coillie
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Young Children and Digital Literacy. Parental Challenges from a Mediation and Dissemination Perspective

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In this presentation, we report on the findings from the Belgian MiniMedia project and focus on two challenges related to parental mediation and dissemination.

Firstly, we investigate how parents mediate their young children’s media use, both quantitatively and qualitatively. The findings of our 2015 survey study in which 696 Flemish parents of children aged 3 to 5 participated, suggest that toddlers are usually shielded from or strictly supervised when using digital media, except for tablets. Parents believe that the usability of the tablet makes them an ideal educative and relatively safe tool. However, reading does not belong to the top 3 digital activities. According to their parents, toddlers have a strong preference for traditional paper books over digital books. Additionally, in our qualitative study [4] involving 24 Flemish parents and 36 children aged 3 to 9, we revealed the complex, dynamic and often paradoxical nature of parental mediation practices. Although parents don’t like their child to be too absorbed in digital play at the expense of a healthy balance in leisure activities, exceptions are allowed when media usage serves educational goals or is a convenient way of occupying the young child.

Secondly, together with the Flemish organization Mediawijs.be, we are contributing to the conceptualization, design and evaluation of an online platform that provides reliable information, trusted advice, and innovative tools with respect to digital literacy and children to a wide variety of stakeholders, including parents (with children aged 0-18) and caregivers (e.g., grandparents, teachers). Dissemination insights are gained in participatory way, accounting for input from envisioned end-users, scholars, and public policy experts.

In sum, with the MiniMedia project, we aim to
1) Provide a better understanding of ways in which parents create the conditions for fostering the potential of digital media for young children whilst avoiding negative effects;
2) Share best practices regarding the dissemination of information on digital literacy to parents and other stakeholders, helping them discovering the power of digital media as a positive force in children’s lives.

//ECREA pre-conference strand on "Digital literacy of young children", co-hosted by David Smahel from the ECREA TWG on Children, Youth and Media, and Jacky Marsh from the COST ACTION IS1410 DigiLitEY.

Published in: Education
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Young Children and Digital Literacy. Parental Challenges from a Mediation and Dissemination Perspective

  1. 1. Young Children and Digital Literacy. Parental Challenges from a Mediation and Dissemination Perspective Bieke Zaman Hadewijch Vanwijnsberghe Jan Van Coillie Mariet Raedts
  2. 2. Part 1 Parental mediation of young children’s media use A quantitative and qualitative investigation
  3. 3. 1.1. Quantitative Survey 2015 • 696 Flemish parents of children aged 3 to 5 • Questionnaires on paper and digitally • Distributed in schools and via social media • 3 academic researchers (Jan Van Coillie, Mariet Raedts, Hadewijch Vanwynsberghe) and 17 students were engaged
  4. 4. Main research questions • How does young children’s use of media look like? • How do parents approach their children’s use of digital media? • Which impact do digital media have on reading and reading aloud within the family.
  5. 5. Children’s usage of digital devices
  6. 6. First contact with digital media
  7. 7. Parental supervision
  8. 8. Parental limiting and monitoring of children’s media use
  9. 9. Attitude of parents
  10. 10. Attitude of parents
  11. 11. Reading (aloud) on paper or on digital device
  12. 12. Preference for paper books Preference for books according to age Preference for paper books 3 y 4 y 5 y 6 y All Chi² Siga Yes 91% 63% 79% 71% 74% 8,847 * a * p <.05 ** p < .01 *** p < .001
  13. 13. 1.2 Qualitative mixed-method study • 24 parents, 36 children aged 3 to 9 • More details see: Zaman, B., Nouwen, M., Vanattenhoven, J., Deferrerre, E., & Van Looy, J. (2016). A Qualitative Inquiry into the Contextualized Parental Mediation Practices of Young Children’s Digital Media Use at Home. Journal of Broadcasting & Electronic Media, 60(1), 1-22.
  14. 14. Contextual demands Parental Mediation Strategies
  15. 15. 1
  16. 16. 1 2
  17. 17. 1 2 3
  18. 18. 1 2 3 4
  19. 19. 1 2 3 4 5
  20. 20. Part 2 Parental concerns Dissemination of best practices
  21. 21. Mediachillax Parent Media-grow-with-child Parent Go Pro Parent Selfie Parent Scan & Zoom Parent
  22. 22. More than 20 partners Online platform (+ offline initiatives) Positive message! •Support •Communication •Positive experiences •Making rules
  23. 23. www.medianest.be/
  24. 24. Thank you! Presenters: Bieke Zaman @biekezaman Jan Van Coillie

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