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Producing Captivating Podcasts

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Presentation delivered on September 25, 2007 by Dan Medakovic (Operitel) and Richard Nantel (Brandon Hall Research)

Published in: Business, Technology
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Producing Captivating Podcasts

  1. 1. Producing Captivating Podcasts Dan Medakovic , Operitel Richard Nantel , Brandon Hall Research September 25 11:15 to 12:30 p.m.
  2. 2. So Many Questions… <ul><li>What is a podcast? </li></ul><ul><li>Why have they become popular? </li></ul><ul><li>Why use them for learning? </li></ul><ul><li>What software/hardware do you need? </li></ul><ul><li>What are the steps to produce, publish, and subscribe to a podcast? </li></ul><ul><li>Tips, tricks, and resources </li></ul><ul><li>Integrating podcasting into learning architecture </li></ul>
  3. 3. What Is a Podcast? <ul><li>i Pod + Broad casting = Podcasting </li></ul><ul><li>Usually audio (but not always) </li></ul><ul><li>Syndication/subscription (always) </li></ul>
  4. 4. Why Have Podcasts Become Popular?
  5. 5. Why Have Podcasts Become Popular?
  6. 6. Why Use Podcasts for Learning
  7. 7. Podcasting Options Audacity / Freeware apps ProTools LE / Mbox Phone in Services Professional Audio Production Facility / Marketing & Communications Co. Garage Band (Mac) Cubase/Vegas/Cakewalk etc. Web Based V/O Services 1000’s Free 100’s
  8. 8. DIY- What You Need (Audio Podcast) Text
  9. 9. Podcasting Workflow RSS mp3
  10. 10. Let’s Podcast!
  11. 11. Let’s Podcast! RSS mp3
  12. 12. Creating the RSS file <ul><li><?xml version=&quot;1.0&quot; encoding=&quot;UTF-8&quot;?> </li></ul><ul><li><rss xmlns:itunes=&quot;http://www.itunes.com/DTDs/Podcast-1.0.dtd&quot; version=&quot;2.0&quot;> </li></ul><ul><li><channel> </li></ul><ul><li><title>Brandon Hall Research Podcasts</title> </li></ul><ul><li><itunes:author>Richard Nantel</itunes:author> </li></ul><ul><li><itunes:link rel=&quot;image&quot; type=&quot;video/jpeg&quot; href=&quot;http://brandon-hall.com/richardnantel/wp-content/uploads/2007/05/rnwordpress.jpg&quot;>Richard Nantel</itunes:link> </li></ul><ul><li><itunes:explicit>no</itunes:explicit> </li></ul><ul><li><category>Audio Blogs</category> </li></ul><ul><li><link>http://www.brandon-hall.com/podcasts/podcasts.shtml</link> </li></ul><ul><li><description>Listen to Brandon Hall Research podcasts to for the latest research about learning and talent management.</description> </li></ul><ul><li><language>en-us</language> </li></ul><ul><li><copyright>All rights reserved</copyright> </li></ul><ul><li><lastBuildDate>Mon, 17 Sep 2007 01:36:27 GMT</lastBuildDate> </li></ul><ul><li><ttl>60</ttl> </li></ul><ul><li><item> </li></ul><ul><li><title>Richard Test Podacst</title> </li></ul><ul><li><link>http://www.brandon-hall.com/podcasts/test.mp3</link> </li></ul><ul><li><itunes:author>Richard Nantel</itunes:author> </li></ul><ul><li><category>Audio Blogs</category> </li></ul><ul><li><itunes:duration>00:09</itunes:duration> </li></ul><ul><li><itunes:explicit>no</itunes:explicit> </li></ul><ul><li><description> (Running Time 00:09)</description> </li></ul><ul><li><pubDate>Mon, 17 Sep 2007 01:30:24 GMT</pubDate> </li></ul><ul><li><enclosure url=&quot;http://www.brandon-hall.com/podcasts/test.mp3&quot; length=&quot;145113&quot; type=&quot;audio/mpeg&quot;/> </li></ul><ul><li></item> </li></ul><ul><li></channel> </li></ul><ul><li></rss> </li></ul>
  13. 13. Free RSS Generators <ul><li>http://www.applytools.com/cgi-bin/sa/podcast/podcast.cgi </li></ul><ul><li>http://www.tdscripts.com/webmaster_utilities/podcast-generator.php </li></ul><ul><li>http://podcastgen.sourceforge.net/ </li></ul>
  14. 14. Let’s Podcast! RSS mp3
  15. 15. Let’s Podcast! RSS mp3
  16. 16. Online Resources Name Description URL Cost Audio Bag Royalty free music. Pro. Intro/Outro with Music http://audiobag.com/ $7-$29 / music clip $57 / $77 (both) ClickCaster Podcast publishing/hosting site. Support audio and video podcasts. http://www.clickcaster.com/ Free - $29.99 / mo. GabCast Podcasting service. Let’s you phone in your audio. http://www.gabcast.com/ Free- $12/mo/channel
  17. 17. Software/Hardware <ul><li>Audacity – Free, Open Source audio recording and editing software </li></ul><ul><ul><ul><li>audacity .sourceforge.net </li></ul></ul></ul><ul><li>Garage Band – Free on new Macintosh </li></ul><ul><li>Pro Tools LE and M Box hardware $400 </li></ul><ul><ul><ul><li>www.digidesign.com </li></ul></ul></ul><ul><li>Microphone - $100 (get a metal one) </li></ul><ul><ul><ul><li>Recommend SURE SM57 </li></ul></ul></ul>
  18. 18. Integrating Podcasts into Learning Architecture <ul><li>Simply create a PodCast area on your website with RSS feed or include in Blogs, Wikis, etc. (one to many) </li></ul><ul><li>Use a Document Library such as SharePoint </li></ul><ul><ul><ul><li>Rich search, meta data, content management </li></ul></ul></ul><ul><ul><ul><li>Audience Targeting </li></ul></ul></ul><ul><ul><ul><li>One to many groups </li></ul></ul></ul>
  19. 19. Integrating Podcasts into Learning Architecture <ul><li>Assign them to learners via an LMS </li></ul><ul><ul><ul><li>Target community, region, location, business unit, job position, competency </li></ul></ul></ul><ul><ul><ul><li>Include link in course registration message </li></ul></ul></ul><ul><ul><ul><li>Use a self-assessment button to track completion </li></ul></ul></ul><ul><ul><ul><li>Create a short post-assessment to test comprehension </li></ul></ul></ul><ul><ul><ul><li>Include them in blended Learning Tracks (podcast assigned upon Success or Failure of Learning Event) </li></ul></ul></ul><ul><ul><ul><li>Sell them via E-Commerce engine </li></ul></ul></ul>
  20. 20. Audio Tips <ul><ul><ul><li>Start with the best source recording </li></ul></ul></ul><ul><ul><ul><li>You can hear the room – avoid large rooms, reflective/hard surfaces </li></ul></ul></ul><ul><ul><ul><li>Use a good microphone and audio interface </li></ul></ul></ul><ul><ul><ul><li>Use a pop-screen </li></ul></ul></ul><ul><ul><ul><li>Use a mic stand (table top or boom stand) </li></ul></ul></ul><ul><ul><ul><li>Watch your levels </li></ul></ul></ul><ul><ul><ul><li>Normalize your audio </li></ul></ul></ul>
  21. 21. Audio Tips Cont’d <ul><ul><ul><li>Think of quality production values: </li></ul></ul></ul><ul><ul><ul><ul><li>Interesting, dynamically varied voice(s) </li></ul></ul></ul></ul><ul><ul><ul><ul><li>Imagine the audience (perform, don’t just read) </li></ul></ul></ul></ul><ul><ul><ul><ul><li>Include musical breaks/intros </li></ul></ul></ul></ul>

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