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ASFA 2010

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ASFA New Media Presentation

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ASFA 2010

  1. 1. Photo courtesy of www.resolutecharters.com<br />Fishing for Alumni with New Media<br />Brad Harbaugh<br />
  2. 2. Today’s Presentation - Outline<br />
  3. 3. Presentation Takeaway<br />
  4. 4. Brad Harbaugh<br />bjharbaugh@cps.edu<br />Power Point will be available on SlideShare.net<br />
  5. 5. Thank You<br />
  6. 6. CPS Alumni Liaison<br />
  7. 7. 3rd Largest School District in the Country420,000 Students43,000 Staff640 Schools<br />
  8. 8. Department of External Affairs and Partnerships<br />300+ long-term partnerships for schools<br />1,400+ participants in annual Principal for a Day event <br />$200 million in competitive grants /two years<br />Placement of donated items in over 300 schools<br />
  9. 9. helpcps.org<br />
  10. 10. Partnerships<br />Core Components<br />CEO / Executive Level Participation<br />Employee Volunteer Activities<br />Resources and Donations<br />
  11. 11. Principal for a Day<br />677 participants in 1998 to over 1400 in 2010<br />Leaders from all sectors of business and government<br />Outstanding School Partnership Award<br />Launches long term partnerships for schools<br />
  12. 12. Free Things & Volunteers<br />Free Things<br />1,000,000 paperback books <br />3 semi truck loads of paper<br />150,000 Deodorants <br />1000 Computers<br />Volunteers<br />Match groups of volunteers to<br />schools<br />Maintain directory of volunteer<br />opportunities<br />
  13. 13. 3 million living alumni<br />Free to register and use<br />Interactive page for every school in CPS history (1300 schools)<br />Graduation records 1873-1973<br />350 alumni on honor roll<br />
  14. 14. cpsalumni.org<br />
  15. 15. Alumni Website - School Page<br />
  16. 16. Honor Roll<br />Walt Disney<br />Mae Jemison<br />Sam Cooke<br />Elliot Ness<br />Dinah Washington<br />Lou Rawls<br />Don Cornelius<br />Juwan Howard<br />Dennis DeYoung<br />Chaka Khan<br />Knute Rockne<br />300 notable alumni from every field of human endeavor<br />7 Nobel Prize Winners, 5 Pulitzer Prize Winners, 8 Oscar<br />Winners, 25 Grammy Award Winners, 8 Fortune 1000 CEO’s<br />iTunes mix featuring 53 CPS alumni musicians<br />Hugh Hefner<br />Gwendolyn Brooks<br />Pat Sajek<br />Harrison Ford<br />Maurice Cheeks<br />Jennifer Hudson<br />Bernie Mac<br />Suze Orman<br />Mr. T<br />Benny Goodman<br />Amelia Earhart<br />
  17. 17. Back to School Postcard 2009<br />
  18. 18. Graduation Records<br />
  19. 19. Class Reunions<br />
  20. 20. Alumni Donors<br />
  21. 21. CPSdonation.org<br />Online Donation Page<br />Credit Card Donations<br />Instant Tax Receipt for Donors<br />Recurring Donations<br />Used by Any CPS School or Dept<br />
  22. 22.
  23. 23. Photo Contest Winners<br />1st Place<br />Roosevelt 1966<br />2nd Place<br />Coleman 1891<br />3rd Place<br />Newberry 2008<br />
  24. 24. CPS Family Tree Project<br /><ul><li>Living Relatives of CPS School Namesakes
  25. 25. Serve as Principals for a Day
  26. 26. Long term connections are made
  27. 27. We want our students to know history
  28. 28. We want our students to appreciate that individuals make a difference</li></ul>Relatives found for over 230 school namesakes<br /><ul><li>Jane Addams
  29. 29. Susan B Anthony
  30. 30. Alexander Graham Bell
  31. 31. Orville T Wright
  32. 32. Henry Clay
  33. 33. Miles Davis
  34. 34. Walt Disney
  35. 35. Nathan Hale
  36. 36. Andrew Jackson
  37. 37. John F. Kennedy
  38. 38. Francis Scott Key
  39. 39. Martin Luther King, Jr.
  40. 40. James Madison
  41. 41. Jesse Owens
  42. 42. Edgar Allen Poe</li></li></ul><li>New Media Tools<br />
  43. 43. Social Networking: Hubs vs. Spokes<br />Hub<br />Hub<br />You<br />Hub<br />Hub<br />Hub<br />
  44. 44. Alumni Newsletter<br />
  45. 45. Twitter<br />@chicagoalumni<br />
  46. 46. Tweet Deck<br />
  47. 47. iTunes<br />
  48. 48.
  49. 49. Comment Sections of Web 2.0<br />
  50. 50. Google Analytics<br />
  51. 51. Bit.ly<br />
  52. 52. Opportunities for Improvement<br />
  53. 53. New Media Tools<br />
  54. 54. Great Foundation Websites<br />foundationforlps.org<br />npsef.org<br />
  55. 55. Brad Harbaugh<br />bjharbaugh@cps.edu<br />Power Point available on SlideShare.net<br />
  56. 56. Presentation Takeaway<br />
  57. 57. How will you fish?<br />Photo courtesy of www.resolutecharters.com<br />

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