Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Martina Flor - Telling good from bad - btconfBER2015

687 views

Published on

Title: Telling good from bad

Description:
---------------
Lettering is everywhere! Social media has triggered this boom and has influenced the appearance of many who make a go of lettering professionally. But how to tell good from bad? In my keynote I put together several criteria that can help designers to identify and filter good quality lettering pieces from the stream of typographic pieces out there. The talk will give a broad overview over the art, including defining what is lettering and what is not, what is the difference with type design and will walk you through the working process of a lettering artist including analog and digital tools.
---------------

Talk & speaker bio:
http://beyondtellerrand.com/events/berlin-2015/speakers/scott-jenson

MORE INFORMATION

Watch this little recap video to get an impression how beyond tellerrand events look like:
http://vimeo.com/69823900

Information about beyond tellerrand:
http://beyondtellerrand.com/
http://twitter.com/btconf

Published in: Design
  • Be the first to comment

Martina Flor - Telling good from bad - btconfBER2015

  1. 1. MARTINA FLOR GIUSEPPE SALERNO A BATTLE BETWEEN SEXY ‘S’ Lettering (Left) Calligraphy (Right) VOTE
  2. 2. L I Q U I D ‘ L ’
  3. 3. S U P E R D U P E R E X T R A B O L D ‘ K ’
  4. 4. F U T U R I S T I C ‘ Y ’
  5. 5. N A S T Y ‘ S ’
  6. 6. D E C O N S T R U C T I V E ‘ V ’
  7. 7. H A N D M A D E ‘ H ’
  8. 8. D R E A M Y ‘ T ’
  9. 9. W I L D ‘ P ’
  10. 10. D E T A I L E D ‘ O ’

×