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Labmetrics april 14

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Betterplace Lab Metriken 4/14

Published in: Government & Nonprofit
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Labmetrics april 14

  1. 1. Metriken April 2014 Erstellt am 5. Mai 2014
  2. 2. Trendreport Traffic I Besucher und Seitenaufrufe letzte 12 Monate
  3. 3. Trendreport Traffic II Besucher und Seitenaufrufe im April 2014 2
  4. 4. Trendreport Content Beliebteste Webseiten letzte 12 Monate 3
  5. 5. Trendreport Besucherquellen Akquisitionskanäle der Besucher letzte 12 Monate 4
  6. 6. NGO Leitfaden Traffic Besucher und Seitenaufrufe letzte 12 Monate
  7. 7. NGO Leitfaden Besucherquellen Akquisitionskanäle der Besucher
  8. 8. Top 3 – kumuliert 7 Interne Videos (∑ 16.084 ) Aufrufe) 1.Dennis Buchmann labtogether 1727 Aufrufe 2.Wie verändern digitale Medien den sozialen Sektor – 1017 Aufrufe 3.Big Jump Challenge 2012 – 867 Aufrufe Präsentationen (∑ 176.063 Views) 1.Social Media Leitfaden: 13645Views 2.Deutscher Spendenmarkt 2011: 11024 Views 3.NGO Meter: erste Ergebnisse: 6859 Views Youtube Slideshare
  9. 9. Top 10 Videos April 2014 8
  10. 10. Slideshare Übersicht April 2014 9
  11. 11. Slideshare Übersicht letzte 12 Monate 10
  12. 12. Webseite I Besucher und Seitenaufrufe letzte 12 Monate 11
  13. 13. Webseite II Besucher und Seitenaufrufe im April 2014 12
  14. 14. Webseite Besucherquellen Akquisitionskanäle der Besucher letzte 12 Monate 13
  15. 15. Webseite Content: Lablog 14 Rangfolge der Blogs letzte 12 Monate
  16. 16. Social Media I 15 Facebook Total Likes letzte 12 Monate Entwicklung: 2342 (2319) Total Likes 1000 1200 1400 1600 1800 2000 2200 2400 2600 01/05/2013 01/08/2013 01/11/2013 01/02/2014
  17. 17. Social Media II 16 Twitter Following: 824 (812) Follower: 1918 (1879) Tweets: 3378 (3284)
  18. 18. Lab News letzte 12 Monate 17 0 200 400 600 800 1000 1200 1400 1600 0% 10% 20% 30% 40% 50% 60% 2/ Mai/ 2/ Jul/ 2/ Sep/ 2/ Nov/ 2/ Jan/ 2/ Mrz/ Öffnungsrate Clickrate Empfänger
  19. 19. 18 Externe Ressourcen kumuliert  Slideshare  126 uploads  Insgesamt 176063 (167921) Views  169 (163) Followers  Youtube  17254 (16850) Kanalaufrufe  16084 (15680) Aufrufe eigener Videos  66 (56) Abonnenten
  20. 20. betterplace lab Schlesische Strasse 26 10997 Berlin Tel +49 30 76 76 44 88-0 Fax +49 30 76 76 44 88-40 lab@betterplace.org Vielen Dank. Dr. Angela Ullrich au@betterplace.org

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