2. PETZL CLIMBING EQUIPMENT COMPANY
We at Petzl have strived for 10 years to maintain top of the
line climbing equipment for the beginning, intermediate,
and expert climbers. Our standards on safety are second
to none and we intend on staying that way. Our climbers
safety is of the utmost importance which is why we here
at Petzl never rest or settle for second best when it
comes to our designs , field tests, and overall quality of
our products.

3. The Petzl Luna climbing
harness was designed
for women with their
comfort and safety in
mind.

4. PETZL LUNA CLIMBING HARNESS
The Luna is designed with smaller adjustable leg loops to ensure a snug fit and provide a comfortable climb
for women. The waist band and rise are higher to give a better fit to women’s form. The size and fit will be
more comfortable and safer for women climbers allowing for a longer and farther climb.
The material used in the waistband and leg loops are made from polyester mesh, this material is breathable
and dries easily when wet. Weather climbing bluffs in the desert or belaying down a waterfall I can ensure
that you will remain dry and comfortable.
Pre-threaded double backed buckles are adjustable in just one pull making for a quick and easy adjustment
that ensures proper closure. Like with all of Petzl’s Harness’s our safety standards are our priority and we
can guarantee this buckle will not let you down.

5. PETZL LUNA DEMONSTRATION
As you will see in the graph on the next slide sales have significantly
increased since we introduced the Men’s and Children’s demonstration
harnesses to the indoor climbing area in your 200 stores at the
beginning of 2011. I think by offering one Petzl Luna harness per store
to demonstrate to the female customer’s will draw attention to the new
product and prove how comfortable the Luna is. As we saw before this
will improve sales for your company and will offer your customer’s an
informed buying experience.

6. DEMONSTRATION RE-SALE REPORT
2 0 0 9 - 2 0 1 0
B E F O R E D E M O N S T R A T I O N
H A R N E S S E S W E R E
I N T R O D U C E D I N S T O R E
S H O W I N G Q U A R T E R L Y
A V E R A G E P E R S T O R E
Men's…0
2
4
2…
2…
Men's
Harness
es
Children'
s
Harness
es
2 0 1 1
A F T E R D E M O N S T R A T I O N
H A R N E S S E S W E R E
I N T R O D U C E D I N S T O R E
S H O W I N G Q U A R T E R L Y
A V E R A G E P E R S T O R E
Me…4.75
4.8
4.85
4.9
2011
Men's
Harnes
ses
Childre
n's
Harnes
ses

7. Today I would like to suggest that
REI make it’s regular quarterly
order of 1000 Men’s harnesses
and 1000 Children’s harnesses.
I would also like to suggest that
today REI purchase 1000
Women’s (Luna) harnesses for
resale and an additional 200 for
demonstration purposes. I
would like to offer the
additional demonstration
harnesses at a reduced price of
$50.00 that’s a reduction of
$25.00 per harness that I am
offering you today!
I have shown you today that
demonstration does increase
profits and I’m sure that
extending the option of extra
comfort to your female
customers will increase sales
as well. If at any time you feel
that you are unhappy with the
results of your purchase we
guarantee that you may return
any unsold merchandise for
your money back. Petzl Luna is
a harness we are proud to sell
and we know you will be to!
FROM PETZL TO REI