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Where Should I Go: Smart Phones

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Where Should I Go: Smart Phones

  1. 1. Silicon Valley iPhone iPad Business Meetup Bess Ho @bess iPhone Instructor & Consultant Oct 25, 2010 Access Growth, Santa Clara
  2. 2. STANFORD UNIVERSITY School of Engineering
  3. 3. Now Smart TV Smart Car Smart Appliances Smart Phone Smart Tablet
  4. 4. 1-2 Year Smart TV Smart Car Smart Phone Smart Tablet Smart Appliances
  5. 5. Smart Phones
  6. 6. Device OS
  7. 7. OS Versions
  8. 8. App Stores http://iconic.egloos.com/1397951 2009
  9. 9. ROI Revenue iPhone $3.18 X 1,000 app $30,180 / day $3,180 x 30 days $95,400 / month $95,400 x 12 months $1,160,700 / year Top 100 iOS App Total 300,000 Revenue Android $4 X 1,000 app $4,000 / day $4,000 x 30 days $120,000 / month $120,000 x 12 months $1,440,000 / year Top 10 Android App Total 100,000 Collect $770,000 / year Due to Google Checkout
  10. 10. ROI $200 Million Kleiner Perkins’ iFund Dedicated to iPhone app Started with $100 Million 14 portfolio startup
  11. 11. Time to Market No.1 Social Networking App Downloaded 1 million times in its first 10 days of release No.1 social networking app in App Store in 9 countries: US, Taiwan, South Korea, Spain, & France Tangovideo chat
  12. 12. Approval Lucky 1-2 Days Normal 7-10 Days Usual 2-3 Weeks > 1 Month > 2 Months > 3 Months Inexperience
  13. 13. Approval?!
  14. 14. What If Apple!= Startup
  15. 15. http://www.slideshare.net/bess.ho Hackerdojo Member
  16. 16. Q&A

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