Podcastingcity

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Podcastingcity

  1. 1. Apple Pie for Whales . . . Podcasting for Everyone Bentley Richert New Media Specialist [email_address]
  2. 2. Goal for Today <ul><li>Provide an overview of podcasting </li></ul>
  3. 3. Big Ideas <ul><li>Podcasts are a useful means of communicating </li></ul><ul><li>A lot of tools exist to create podcasts </li></ul><ul><li>Podcasts can be used in different ways </li></ul>
  4. 4. What is Podcasting? Find video at http://www.askaninja.com/node/36
  5. 5. Characteristics <ul><li>Push/Pull </li></ul><ul><li>Episodic </li></ul><ul><li>Distributed via the Internet </li></ul><ul><li>Subscription-based </li></ul>
  6. 6. Podcast vs. Digital Media <ul><li>A semantic quibble </li></ul>
  7. 7. Podcasts come in 3 flavors <ul><li>Audio </li></ul><ul><li>Enhanced </li></ul><ul><li>Video </li></ul>
  8. 8. Emergence of Podcasting <ul><li>4 Trends </li></ul><ul><ul><li>Consumer audio/video editing </li></ul></ul><ul><ul><li>Digital revolution mp3/mp4 moved media online </li></ul></ul><ul><ul><li>Blogging </li></ul></ul><ul><ul><li>Rise of independent media </li></ul></ul>
  9. 9. TIME’s Person of the Year 2006
  10. 10. Examples <ul><li>http://del. icio . us/bentleyr/citycast </li></ul>
  11. 11. Digital Nation
  12. 12. Tools of Choice <ul><li>In Control </li></ul><ul><li>(Just in time) </li></ul><ul><li>Mobile </li></ul><ul><li>(Anytime/Anywhere) </li></ul>
  13. 13. Getting Started
  14. 14. Step 1 <ul><li>Download a podcatcher </li></ul>iTunes
  15. 15. Step 2 <ul><li>Find interesting content, subscribe, and listen </li></ul>
  16. 16. Devices
  17. 17. Creation Tools
  18. 18. Mac <ul><li>Garageband </li></ul><ul><li>iMovie </li></ul><ul><li>Audacity </li></ul>
  19. 19. Windows <ul><li>Audacity </li></ul><ul><li>MovieMaker </li></ul><ul><li>PhotoStory 3 </li></ul><ul><li>Others </li></ul>
  20. 20. Recording Studio -- Option #1
  21. 21. Recording Studio -- Option #2
  22. 22. Things to Think About
  23. 23. Process <ul><li>Pre-Production </li></ul><ul><ul><li>Proposal </li></ul></ul><ul><ul><li>Brainstorming </li></ul></ul><ul><ul><li>Storyboard/Planning </li></ul></ul><ul><li>Production </li></ul><ul><ul><li>Recording </li></ul></ul><ul><li>Post-Production </li></ul><ul><ul><li>Edit </li></ul></ul><ul><ul><li>Review </li></ul></ul><ul><li>Distribution </li></ul>
  24. 24. <ul><li>Content </li></ul><ul><li>is </li></ul>
  25. 25. Three Things to Remember Audio Audio Audio
  26. 26. Keep in Mind <ul><li>Target Audience </li></ul><ul><ul><li>Who are you trying to reach </li></ul></ul><ul><li>Size Matters </li></ul><ul><ul><li>Smaller is better </li></ul></ul><ul><li>Type </li></ul><ul><ul><li>Audio, Enhanced, Video </li></ul></ul><ul><li>Be Consistent </li></ul><ul><ul><li>Branding . . . Your listeners expect it </li></ul></ul>
  27. 27. Just Do It Don’t wait for perfection . . . Get closer as you go
  28. 28. Establish an Audience Start Local Grow as you Go
  29. 29. Advertise
  30. 30. WARNING <ul><li>Avoid recorded </li></ul><ul><li>lectures </li></ul>
  31. 31. Copyright
  32. 32. Getting Started <ul><li>Listen </li></ul><ul><li>Brainstorm </li></ul><ul><li>Create </li></ul><ul><li>Use Available Tools </li></ul><ul><li>Interviews </li></ul>
  33. 33. Questions/Thoughts

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