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Nuance offers Solutions Focused                     on Four Key Markets    Healthcare            Mobile & Consumer        ...
Speech Transforms the Mobile User Experience3                                                  3
Speech Can Impact Your Business            T-Mobile            •   myTouch 3G Slide has exceeded sales                expe...
Nuance inAction Today
NMDP Case Study – Amazon Price Check                 Price Comparison App                 •   “With Price Check by Amazon,...
NMDP Case Study – iTranslate            A Universal Translator            •   “iTranslate is a universal translator for yo...
NMDP Case Study – Merriam-Webster Dictionary                  Reference App                  •   “…the app offers voice se...
NMDP Case Study – Siri*                                            Productivity App                                       ...
NMDP Case Study – SpeechTrans (There are 19 different SpeechTrans apps available today)                    Travel App     ...
NMDP Case Study – taskmind         Productivity App         • “Taskmind is a permanent companion on            your iPhone...
Nuance Mobile Developer ProgramThe Industry’s FIRST developer program to offer connected speech integration for any mobile...
Mobile Speech is Ready for Prime Time               Nuance technology powers:                 •   > 9B customer care calls...
NUANCE MOBILE DEVELOPER PROGRAM                          BENEFITS                                                 DEPLOYME...
NMDP is Fast, Easy and Powerful     • www.nuancemobiledeveloper.com     • Registration is FREE     • Variety of pricing op...
NMDP - Self-Service Website     NMDP website is: http://dragonmobile.nuancemobiledeveloper.com/17
NMDP Dragon – Technical Aspects     SDK Components       •       Recognizer object       •       Audio engine             ...
Dragon SDK Development Framework              DEVELOPMENT                                 PRODUCTION     • Simplified SDK:...
Pricing model           DEVELOPMENT                         PRODUCTION     •Each speech or TTS request counts as one trans...
Dragon Mobile…Testimonials    “Nuance’s Dragon Dictate on the iPhone puts Google’s Voice Input on my Nexus One to shame. T...
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Momo shanghai with nuance sept19 2011

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presentation given by James Young, Sr Manager, Product Marketing APAC @ Nuance Technology (the voice recognition technology company powering Siri) for MobileMonday Shanghai event on September 19, 2011 (Shanghai). Captures case studies, technology and the proposed business model between Nuance and its developers

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Momo shanghai with nuance sept19 2011

  1. 1. 1
  2. 2. Nuance offers Solutions Focused on Four Key Markets Healthcare Mobile & Consumer Enterprise Imaging Medical record Command and control MFP scanning and print management and capabilities, dictation, search Customer service and call management, PDF andautomated transcription and messaging applications center applications document automation services for mobile phones, solutions automobiles, computers and other consumer electronics 2
  3. 3. Speech Transforms the Mobile User Experience3 3
  4. 4. Speech Can Impact Your Business T-Mobile • myTouch 3G Slide has exceeded sales expectations Ford • 32% of people who purchased a Ford stated that SYNC played an important or critical role in their purchase consideration • Non-Ford owners show a 3-fold increase in willingness to consider Ford after a SYNC demonstration • Customers opted to purchase SYNC - when it was available - nearly 80% of the time for current 2011 models
  5. 5. Nuance inAction Today
  6. 6. NMDP Case Study – Amazon Price Check Price Comparison App • “With Price Check by Amazon, you can use your iPhone to instantly compare prices with Amazon.com and its merchants while on-the- go.” Four input modalities • Scan It • Snap It • Say It • Type It Launched in NOV 2010 iTunes Reviews • “Really like this app. I’m addicted to ‘talking’ into it and having it find the item. Nice job!” • “This app is great and the speech recognition is super fast and accurate.” • “Very accurate.”
  7. 7. NMDP Case Study – iTranslate A Universal Translator • “iTranslate is a universal translator for your iPhone, with over 50 languages, dictionaries, text-to-speech and voice recognition. With the new Conversation Mode you can even talk into your phone and it talks back in another language.” Two input modalities • Say It • Type It Launched in JAN 2009 User Feedback • “I think this is a beautiful way to quickly learn any language youre interested in” • “This is a pretty cool application. It works well.”
  8. 8. NMDP Case Study – Merriam-Webster Dictionary Reference App • “…the app offers voice search – to let you look up a word without having to spell it – along with synonyms, antonyms, example sentences, Word of the Day, and more.” Launched in DEC 2010 Awards: • #1 Free app in Reference • #6 in Free apps overall iTunes Reviews • “Voice search makes the difference. My students can use this app to quickly clarify text and increase comprehension without missing a beat. Thank you!” • “The voice recognition works great, and the app looks polished.” • “This is the best version of the Merriam-Webster dictionary. It’s quick and easy to use. But what makes it impressive is the accuracy of voice search.”
  9. 9. NMDP Case Study – Siri* Productivity App • “Like a real assistant, Siri understands what you say, accomplishes tasks for you and adapts to your preferences over time. Today, Siri can help you find and plan things to do.” Launched in FEB 2010 iTunes Reviews • “Does what is says and no problems. Voice recognition is great and this thing knows it’s stuff! Really useful app!!!” • “This is the first and only voice app I’ve found that has near- perfect execution. It is astounding to see the range of things it can understand and do for me.” • “Great time saver for multi-taskers.”*Siri was acquired by Apple in April 2010
  10. 10. NMDP Case Study – SpeechTrans (There are 19 different SpeechTrans apps available today) Travel App • “Magically Speak and Understand Spanish within a matter of Seconds with 99% Speech Recognition Accuracy Powered by Nuance! Have you ever met a person you really like but due to the language barrier you wouldnt be able to start a chat? SpeechTrans is here to help you out!” Launched in DEC 2010 iTunes Reviews • “This app changed the way I travel. I am no longer nervous about going to a foreign country because I know I can use SpeechTrans to talk to the locals. The accuracy is incredible.” • “The speech recognition is amazing.”
  11. 11. NMDP Case Study – taskmind Productivity App • “Taskmind is a permanent companion on your iPhone or iPad and helps you get your workday tidy. It is your central store for important tasks, projects, and appointments - always within reach. Collaborate with your colleagues anywhere.” Launched in FEB 2011 iTunes Reviews • “Finally a voice activated task scheduler. I now have an easy way to capture my thoughts and notes during the day.” • “Dragon Dictation makes this app amazing.”
  12. 12. Nuance Mobile Developer ProgramThe Industry’s FIRST developer program to offer connected speech integration for any mobile app.
  13. 13. Mobile Speech is Ready for Prime Time Nuance technology powers: • > 9B customer care calls • > 5B mobile devices • > 30M million cars • > 30M personal navigation devices _________________________________ • 20M+ downloads of Dragon powered apps in the marketplace today • Dragon Dictation: #1 or #2 download on iPhone App Store in 18 countries
  14. 14. NUANCE MOBILE DEVELOPER PROGRAM BENEFITS DEPLOYMENT OPTIONS• Integrate speech into YOUR app in minutes___________________________________________________________________________ • Fully Embedded on DeviceProducts: • Fully Hosted in the Nuance Speech• Voice Search & Dictation (English, Cloud French, Italian, German, Spanish, • Hybrid Embedded/Hosted Japanese, Chinese; more on roadmap)• TTS (35+ languages)• Free SDK for iOS and Android; HTTP interface coming soon___________________________________________________________________________• Customized Language and Acoustic Models available• Nuance Professional Services – helping you create effective mobile voice user experiences
  15. 15. NMDP is Fast, Easy and Powerful • www.nuancemobiledeveloper.com • Registration is FREE • Variety of pricing options • Download the SDK and integrate into your app immediately16
  16. 16. NMDP - Self-Service Website NMDP website is: http://dragonmobile.nuancemobiledeveloper.com/17
  17. 17. NMDP Dragon – Technical Aspects SDK Components • Recognizer object • Audio engine 1 Client Application 8 • End of Speech Detection • Encoding (compresses request to conserve bandwidth) • Network Transport Dragon SDK Recogniser Audio End Of Server Components 2 Object Engine Speech 7 • Authentication Network Encoding Transport • Recognizer • Vocalizer TTS 3 1. Client application invokes SDK 6 2. SDK captures request and encodes it • Might use End of Speech, if enabled Authentication 3. SDK Network Transport sends utterance to NVC Servers 4 4. NVC Server authenticates Client app 5 MREC Vocalizer 5. Recognizer/TTS processes request 6. NVC Server redirects response to Client Search Dictation 7. SDK processes response and sends to Client app 8. Client app plays/shows response NVC Hosted Server18
  18. 18. Dragon SDK Development Framework DEVELOPMENT PRODUCTION • Simplified SDK: wrappers and ready to use widgets for Dictation, Web • Highly scalable, highly reliable Search and TTS function mobile environment apps • Tier 1 support by client, Tier 2 • Self service, community support – escalation by Nuance Support supplemented by dedicated Nuance NMDP support • Full support for global deployments • Extensive language support • Stringent multi-tenancy protections • Multi-geographic hosting (e.g. automated port/tx limitations) • For large customers, • Safe, secure, reliable - transactions • Capacity based on projected/forecasted usage are completed through Nuance’s • Flexible pricing models to align with speech servers business goals • Testing/prototyping for up to 3 devices, up to 100 transactions • Professional Services assistance (dictation, search, or TTS) per day available for integrating speech •Commands, applications, unique experiences •Design ideas, technical support, Cost: FREE market data Duration: 90 days19
  19. 19. Pricing model DEVELOPMENT PRODUCTION •Each speech or TTS request counts as one transaction, •You can purchase transactions at any time. •Different denominations of transaction • 50,000 transactions • 100,000 transactions • 250,000 transactions • 500,000 transactions20
  20. 20. Dragon Mobile…Testimonials “Nuance’s Dragon Dictate on the iPhone puts Google’s Voice Input on my Nexus One to shame. The quality of the voice recognition is much higher…” “Dude, the Genius button can do so much more than Google’s Voice search.” “…try car mode. It’s sick I don’t even have to touch my phone!.” “This app is proof we live in the future!” “”The voice recognition on it is really the best out there considering I’ve always had a rough time with those things…” “”I love this app. You don’t have to talk slow and it understands everything.”

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