Circle of Trust
Four elements that are essential to any successful business:



                     Expertise



                       H...
A strong Circle of Trust is built on two foundations:
     1. Products and services 2. Effective communication




       ...
A strong Circle of Trust is built on two foundations:
     1. Products and services 2. Effective communication




       ...
Effective communication makes positive impressions and inspires confidence.

                                  High-
      ...
Satisfied customers will return.



                                  s
                            usines
                ...
And satisfied customers will refer family and friends.



                                            s
                   ...
The Circle of Trust enables your company to improve, to expand,
     and to reward shareholders.



                      ...
Costs of poor communication




Cost of poor
Communication
People are highly critical of writing errors.




                               ellcome!
                              W
...
Cost of poor communication
People interpret writing errors as a sign of a company’s
  incompetence, insufficient resources, or indifference.




     ...
Negative impressions raise people’s fears about quality control throughout
  a company—such as personnel, logistics, and s...
People avoid doing business with companies they don’t trust.




                                         Negative      Fe...
Broken
Circle of Trust
Subpar marketing materials, with grammatical errors, spelling and
 punctuation mistakes, and awkward usage, weaken the Cir...
Writing errors activate people’s suspicions of poor quality control
 throughout the business.
                         Wha...
Dissatisfied customers are less likely to return.




                                         s          Negat
           ...
A broken Circle of Trust means your company loses and your competitors gain.


    Competition
                           ...
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Talkwise Circle of Trust

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Talkwise Circle of Trust

  1. 1. Circle of Trust
  2. 2. Four elements that are essential to any successful business: Expertise High- quality standards International Customers enterprise Capital Circle of Trust
  3. 3. A strong Circle of Trust is built on two foundations: 1. Products and services 2. Effective communication ro du P cts and servi ces Travel International trade Nonprofit Circle of Trust
  4. 4. A strong Circle of Trust is built on two foundations: 1. Products and services 2. Effective communication Pr n od Marketing materials uct atio s and unic Safety information servic comm Financial disclosures es Effective Feedback Circle of Trust
  5. 5. Effective communication makes positive impressions and inspires confidence. High- quality Reliable! standards! Positi ve im pre ssi on s Pr od n uct s catio and servic muni es e com Effectiv Circle of Trust
  6. 6. Satisfied customers will return. s usines eat b Rep Circle of Trust
  7. 7. And satisfied customers will refer family and friends. s usines ls at b rra epe Refe R Circle of Trust
  8. 8. The Circle of Trust enables your company to improve, to expand, and to reward shareholders. s usines s at b rral epe Refe R Circle of Trust
  9. 9. Costs of poor communication Cost of poor Communication
  10. 10. People are highly critical of writing errors. ellcome! W Goodby e e, having n ice day. a n in stionaire Fill que Cost of poor communication
  11. 11. Cost of poor communication
  12. 12. People interpret writing errors as a sign of a company’s incompetence, insufficient resources, or indifference. Writing errors Cost of poor communication
  13. 13. Negative impressions raise people’s fears about quality control throughout a company—such as personnel, logistics, and safety. Negative Writing errors impressions Cost of poor communication
  14. 14. People avoid doing business with companies they don’t trust. Negative Fears about Writing errors impressions reliability Cost of poor communication
  15. 15. Broken Circle of Trust
  16. 16. Subpar marketing materials, with grammatical errors, spelling and punctuation mistakes, and awkward usage, weaken the Circle of Trust. Pr od n uct tio s and servic unica es Poor comm Broken Circle of Trust
  17. 17. Writing errors activate people’s suspicions of poor quality control throughout the business. What’s wrong with Is the company their marketing reliable? department? Negat ive i mp res sio ns Broken Circle of Trust
  18. 18. Dissatisfied customers are less likely to return. s Negat usines ive i mpr atb ess ion pe re s s Les Broken Circle of Trust
  19. 19. A broken Circle of Trust means your company loses and your competitors gain. Competition ss usine atb repe s Les Broken Circle of Trust

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