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AppYourself M-Days 2014 - Mobikon

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Mobile Marketing für kleine und mittlere Unternehmen mit AppYourself.
Präsentation zum Reseller Angebot bei den M-Days 2014 in Frankfurt von Benjamin Heisch

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  • DOWNLOAD THIS BOOKS INTO AVAILABLE FORMAT (2019 Update) ......................................................................................................................... ......................................................................................................................... Download Full PDF EBOOK here { https://soo.gd/irt2 } ......................................................................................................................... Download Full EPUB Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download Full doc Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download PDF EBOOK here { https://soo.gd/irt2 } ......................................................................................................................... Download EPUB Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download doc Ebook here { https://soo.gd/irt2 } ......................................................................................................................... ......................................................................................................................... ................................................................................................................................... eBook is an electronic version of a traditional print book THIS can be read by using a personal computer or by using an eBook reader. (An eBook reader can be a software application for use on a computer such as Microsoft's free Reader application, or a book-sized computer THIS is used solely as a reading device such as Nuvomedia's Rocket eBook.) Users can purchase an eBook on diskette or CD, but the most popular method of getting an eBook is to purchase a downloadable file of the eBook (or other reading material) from a Web site (such as Barnes and Noble) to be read from the user's computer or reading device. Generally, an eBook can be downloaded in five minutes or less ......................................................................................................................... .............. Browse by Genre Available eBooks .............................................................................................................................. Art, Biography, Business, Chick Lit, Children's, Christian, Classics, Comics, Contemporary, Cookbooks, Manga, Memoir, Music, Mystery, Non Fiction, Paranormal, Philosophy, Poetry, Psychology, Religion, Romance, Science, Science Fiction, Self Help, Suspense, Spirituality, Sports, Thriller, Travel, Young Adult, Crime, Ebooks, Fantasy, Fiction, Graphic Novels, Historical Fiction, History, Horror, Humor And Comedy, ......................................................................................................................... ......................................................................................................................... .....BEST SELLER FOR EBOOK RECOMMEND............................................................. ......................................................................................................................... Blowout: Corrupted Democracy, Rogue State Russia, and the Richest, Most Destructive Industry on Earth,-- The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company,-- Call Sign Chaos: Learning to Lead,-- StrengthsFinder 2.0,-- Stillness Is the Key,-- She Said: Breaking the Sexual Harassment Story THIS Helped Ignite a Movement,-- Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones,-- Everything Is Figureoutable,-- What It Takes: Lessons in the Pursuit of Excellence,-- Rich Dad Poor Dad: What the Rich Teach Their Kids About Money THIS the Poor and Middle Class Do Not!,-- The Total Money Makeover: Classic Edition: A Proven Plan for Financial Fitness,-- Shut Up and Listen!: Hard Business Truths THIS Will Help You Succeed, ......................................................................................................................... .........................................................................................................................
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  • DOWNLOAD THIS BOOKS INTO AVAILABLE FORMAT (2019 Update) ......................................................................................................................... ......................................................................................................................... Download Full PDF EBOOK here { https://soo.gd/irt2 } ......................................................................................................................... Download Full EPUB Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download Full doc Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download PDF EBOOK here { https://soo.gd/irt2 } ......................................................................................................................... Download EPUB Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download doc Ebook here { https://soo.gd/irt2 } ......................................................................................................................... ......................................................................................................................... ................................................................................................................................... eBook is an electronic version of a traditional print book THIS can be read by using a personal computer or by using an eBook reader. (An eBook reader can be a software application for use on a computer such as Microsoft's free Reader application, or a book-sized computer THIS is used solely as a reading device such as Nuvomedia's Rocket eBook.) Users can purchase an eBook on diskette or CD, but the most popular method of getting an eBook is to purchase a downloadable file of the eBook (or other reading material) from a Web site (such as Barnes and Noble) to be read from the user's computer or reading device. Generally, an eBook can be downloaded in five minutes or less ......................................................................................................................... .............. Browse by Genre Available eBooks .............................................................................................................................. Art, Biography, Business, Chick Lit, Children's, Christian, Classics, Comics, Contemporary, Cookbooks, Manga, Memoir, Music, Mystery, Non Fiction, Paranormal, Philosophy, Poetry, Psychology, Religion, Romance, Science, Science Fiction, Self Help, Suspense, Spirituality, Sports, Thriller, Travel, Young Adult, Crime, Ebooks, Fantasy, Fiction, Graphic Novels, Historical Fiction, History, Horror, Humor And Comedy, ......................................................................................................................... ......................................................................................................................... .....BEST SELLER FOR EBOOK RECOMMEND............................................................. ......................................................................................................................... Blowout: Corrupted Democracy, Rogue State Russia, and the Richest, Most Destructive Industry on Earth,-- The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company,-- Call Sign Chaos: Learning to Lead,-- StrengthsFinder 2.0,-- Stillness Is the Key,-- She Said: Breaking the Sexual Harassment Story THIS Helped Ignite a Movement,-- Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones,-- Everything Is Figureoutable,-- What It Takes: Lessons in the Pursuit of Excellence,-- Rich Dad Poor Dad: What the Rich Teach Their Kids About Money THIS the Poor and Middle Class Do Not!,-- The Total Money Makeover: Classic Edition: A Proven Plan for Financial Fitness,-- Shut Up and Listen!: Hard Business Truths THIS Will Help You Succeed, ......................................................................................................................... .........................................................................................................................
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  • DOWNLOAD THIS BOOKS INTO AVAILABLE FORMAT (2019 Update) ......................................................................................................................... ......................................................................................................................... Download Full PDF EBOOK here { https://soo.gd/irt2 } ......................................................................................................................... Download Full EPUB Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download Full doc Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download PDF EBOOK here { https://soo.gd/irt2 } ......................................................................................................................... Download EPUB Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download doc Ebook here { https://soo.gd/irt2 } ......................................................................................................................... ......................................................................................................................... ................................................................................................................................... eBook is an electronic version of a traditional print book THIS can be read by using a personal computer or by using an eBook reader. (An eBook reader can be a software application for use on a computer such as Microsoft's free Reader application, or a book-sized computer THIS is used solely as a reading device such as Nuvomedia's Rocket eBook.) Users can purchase an eBook on diskette or CD, but the most popular method of getting an eBook is to purchase a downloadable file of the eBook (or other reading material) from a Web site (such as Barnes and Noble) to be read from the user's computer or reading device. Generally, an eBook can be downloaded in five minutes or less ......................................................................................................................... .............. Browse by Genre Available eBooks .............................................................................................................................. Art, Biography, Business, Chick Lit, Children's, Christian, Classics, Comics, Contemporary, Cookbooks, Manga, Memoir, Music, Mystery, Non Fiction, Paranormal, Philosophy, Poetry, Psychology, Religion, Romance, Science, Science Fiction, Self Help, Suspense, Spirituality, Sports, Thriller, Travel, Young Adult, Crime, Ebooks, Fantasy, Fiction, Graphic Novels, Historical Fiction, History, Horror, Humor And Comedy, ......................................................................................................................... ......................................................................................................................... .....BEST SELLER FOR EBOOK RECOMMEND............................................................. ......................................................................................................................... Blowout: Corrupted Democracy, Rogue State Russia, and the Richest, Most Destructive Industry on Earth,-- The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company,-- Call Sign Chaos: Learning to Lead,-- StrengthsFinder 2.0,-- Stillness Is the Key,-- She Said: Breaking the Sexual Harassment Story THIS Helped Ignite a Movement,-- Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones,-- Everything Is Figureoutable,-- What It Takes: Lessons in the Pursuit of Excellence,-- Rich Dad Poor Dad: What the Rich Teach Their Kids About Money THIS the Poor and Middle Class Do Not!,-- The Total Money Makeover: Classic Edition: A Proven Plan for Financial Fitness,-- Shut Up and Listen!: Hard Business Truths THIS Will Help You Succeed, ......................................................................................................................... .........................................................................................................................
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AppYourself M-Days 2014 - Mobikon

  1. 1. Premium Reseller Programm Business- und Mini-Apps Benjamin Heisch
  2. 2. Smartphone Markt Papstwahl 2005
  3. 3. Smartphone Markt Papstwahl 2013
  4. 4. Smartphone Markt 0 200 400 600 800 1000 1200 1400 1995 1997 1999 2001 2003 2005 2007 2009 2011 2013e PCs Smartphones and Tablets Global annual unit sales (millions) Quelle: Gartner, IDC, Enders Analysis
  5. 5. 5 Mobile und KMUs? 90 % der KMUs haben keinen mobilen Auftritt
  6. 6. 6 Mobile Marketing und KMUs 40 % der Suchanfragen sind mobil 30 % aller Suchanfragen haben einen lokalen Bezug! => 42 Mio. pro Tag in Deutschland 75 % der lokalen/mobilen Suchen ‚konvertieren‘ sofort
  7. 7. 21.12.2014 AppYourself GmbH 7 Aktivitäten nach einer mobilen Suche
  8. 8. 21.12.2014 AppYourself GmbH 8 87 % der Suchanfragen, bezogen auf Restaurants, resultieren in einen „Kauf“ Restaurant Suche
  9. 9. 21.12.2014 AppYourself GmbH 9 ... werden KMUs ihren Kunden in das mobile Internet folgen  eine mobile Website braucht jedes Unternehmen!  App ist Kundenbindung 2.0  Marketing-Budgets werden Richtung Online insb. Mobile wandern Aus diesem Grund... 64 % der Inhaber von kleinen und mittleren Unternehmen planen in „Mobile“ zu investieren http://mobilbranche.de/2014/02/infografik-marketing-budgets2014/42268
  10. 10. Mobile Web-Präsenz 10
  11. 11. 11 Die eigene Business-App  Präsenz im App Store  Versand von Push Nachrichten für Sonderangebote, Gutscheine, Specials, etc..
  12. 12. 12 Der App-Baukasten  Im Browser  Keine Programmierung  Individuelle Gestaltung  In 15 Minuten komplette mobile Präsenz erstellt
  13. 13. AppCenter  Inhalte jederzeit in Echtzeit verwalten  Push Nachrichten versenden  Statistiken einsehen  QR-Code, Social Media Sharing, ... 13
  14. 14. AppYourself Connect  Nachrichten • Eingehende Reservierungen / Anfragen direkt per Smartphone beantworten  Statistiken • Nutzung der eigenen App einsehen • Erfolgsmessung von Aktionen  Push Nachrichten • Mobil / spontan versenden  Gutscheine* • Mobil einstellen und entwerten Weitere Funktionen folgen:  Veranstaltungen*  Shop* • Portfolio verwalten  Neuigkeiten / News* *Q2 2014 14
  15. 15. 15 Business-Apps Web App • Eigene Domain z.B. kunde.reseller.de App Store • Eigener App Store Account • Verwaltet durch AppYourself
  16. 16. 16 White Label Kundenzugang für... • inhaltliche Anpassungen (CMS) • Versand von Push Nachrichten • Einstellen von Gutscheinen, Events, etc... • Shop Artikel pflegen • Statistiken LOGO 16 Mobile Dashboard • Anfragen von unterwegs beantworten • Push Nachrichten => Komplett White Label
  17. 17. Zusatzleistungen Materialien • Professionelle Verkaufsbroschüre • Flyer und ähnliche Materialien • > 50 Beispiel-Apps für alle Branchen Vertriebsschulung und Handbuch 4-stündiger Workshop: • Smartphone Markt / der mobile Nutzer • Mobile & Local • Mobile Marketing • ‚Mobile‘ für KMUs • Der AppYourself Ansatz (Web & Native) Workshop „App-Design“ 3-5 stündiger Workshop: • Einführung in den Baukasten • Anforderung an ‚gute‘ Apps • Tipps und Tricks zu AppYourself • Q/A 17
  18. 18. AppYourself GmbH  20+ Mitarbeiter  Seit April 2011 online  100.000+ Apps Benjamin Heisch / CEO bh@appyourself.net @benheisch Kontakt ©AppYourself GmbH Besuchen Sie uns bei Stand BI11 www.appyourself.net

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