Very soon you’ll see actual messages you wrote about a brand reposted in an ad.
Social Media 'Status Update'
Social Media ‘Status Update’<br />Benjamin Gallagher, LSU MBA Candidate May 2011<br />Twitter: @bpg3<br />
Let’s look at some recent characters from social media….<br />
Do you have Tigerblood?<br />Duh, __________<br />Winning<br />Guinness Record Fastest to 1m followers: 25 hours 17 min<br />Currently over 3.6m and growing at over 8,000/day.<br />
Have a favorite day?<br />Originally posted February 10th<br />As of April 22nd:<br />Over 115m views on Youtube159,000 digital copies sold<br />
Man of your dreams?<br />He’s the man your man could ________ like.<br />smell<br />
Brandof your dreams?<br />From February 2010-August 2010<br /> Facebook fan interaction was up 800%<br /> Twitter following increased 2700%<br /> The Old spice YouTube channel became the all time the most viewed channel <br />According to Nielson:<br />April 2010-June 2010, sales were up 57%<br />In July 2010, sales were up 107% from the social<br />responses campaign work<br />P&G claims Old spice is now the #1 body wash brand for men based on both sales and volume growth.<br />