Lean Startup 101 at Lean Startup Circle Jakarta Meetup July 2013

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Lean Startup 101 at Lean Startup Circle Jakarta Meetup July 2013.

A quick overview of the Lean Startup concept. The talk is done by Farina Situmorang at the Lean Startup Circle Jakarta, hosted by Comma Indonesia & Celebes Capital.

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Lean Startup 101 at Lean Startup Circle Jakarta Meetup July 2013

  1. 1. JAKARTA
  2. 2. thank you!
  3. 3. STARTUP 101 LEAN
  4. 4. LEAN
  5. 5. LEAN ≠BEING CHEAP
  6. 6. LEAN = STRIVE TO OPTIMIZE TIME.
  7. 7. STARTUP
  8. 8. STARTUP≠TECH
  9. 9. STARTUP = UNCERTAINTY. GROWTH. SPEED.
  10. 10. STARTUP LEAN identify the riskiest parts of your business plan, then finds ways to reduce those risks in a quick, iterative cycle of learning.
  11. 11. STARTUP LEAN don’t sell what you can make; make what you can sell.
  12. 12. YUM!
  13. 13. who gives a crap about your idea?
  14. 14. TRADITIONAL PRODUCT DEVELOPMENT Unit of Progress: Advance to Next Stage
  15. 15. AGILE Unit of Progress: A Working Line of Code
  16. 16. LEAN STARTUP PRODUCT DEVELOPMENT Unit of Progress: Validated Learning About Customers ($$)
  17. 17. who gives a crap about your idea?
  18. 18. STEVE BLANK’S CUSTOMER DEVELOPMENT
  19. 19. CUSTOMER’S PROBLEM HIERARCHY
  20. 20. step 1: document plan A.
  21. 21. step 2: identify riskiest parts of your plan.
  22. 22. step 3: test to validate and frikkin’ learn.
  23. 23. if a metric won’t change how you behave, it’s a
  24. 24. fail fast.
  25. 25. DESIGN THINKING
  26. 26. PIRATE METRICS
  27. 27. YAY buzzwords: MVP Pivot Product/Market Fit Problem/Solution Fit Growth Hacking Bootstrapping Agile Marketing Rapid Prototyping Eliminate Waste Five Whys Validated Learning Continuous Deployment
  28. 28. practice trumps theory.
  29. 29. get out of the building.
  30. 30. say hi! @farinajs

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