Personal Information
Organization / Workplace
Greater New York City Area United States
Occupation
Product Management & Marketing in Loyalty & Engagement | Kellogg MBA
Industry
Technology / Software / Internet
Website
http://www.switchfly.com
About
I am a Marketing & Product Management leader focused on technology that drives customer loyalty and engagement (with a particular focus on rewards programs). I will add value to an organization where - knowing the customer, engaging with the customer and giving them the best experience and products possible – is a priority.
• Cross-functional team leadership and relationship management, including partnership marketing and consulting roles.
• Marketing strategy and product roadmap based on brand strategy, competitive research, customer input, analytics and firm competencies.
• Detail-oriented multi-channel marketing strategy with a complete view of customer experience, from acquisition an...