Social Features of SharePoint 2013: Enhancing Productivity
Social Features ofSharePoint 2013:Enhancing ProductivityBecky BertramOwner, Savvy Technical SolutionsSharePoint MVP and Microsoft Certified Trainer (MCT)www.savvytechnicalsolutions.comhttp://blog.beckybertram.com@beckybertram
Social[soh-shuhl]adjective1. pertaining to, devoted to, or characterized byfriendly companionship or relations2. living or disposed to live in companionship withothers or in a community, rather than in isolation[according to Dictionary.com]
Social NetworkA social network is a social structure made up of a set ofsocial actors (such as individuals or organizations) and acomplex set of the dyadic ties between these actors. Thesocial network perspective provides a clear way of analyzingthe structure of whole social entities.In the late 1800s, both Émile Durkheim and Ferdinand Tönnies foreshadowed theidea of social networks in their theories and research of social groups. Tönniesargued that social groups can exist as personal and direct social ties that either linkindividuals who share values and belief (Gemeinschaft, German, commonlytranslated as "community") or impersonal, formal, and instrumental social links(Gesellschaft, German, commonly translated as "society"). Durkheim gave a non-individualistic explanation of social facts, arguing that social phenomenaarise when interacting individuals constitute a reality thatcan no longer be accounted for in terms of the properties ofindividual actors.[Wikipedia]
Cultureˈkəl-chərnouna : the integrated pattern of human knowledge, belief, andbehavior that depends upon the capacity for learning andtransmitting knowledge to succeeding generationsb : the customary beliefs, social forms, and material traits of aracial, religious, or social group; also : the characteristicfeatures of everyday existence (as diversions or a way of life}shared by people in a place or time <popular culture><southern culture>c : the set of shared attitudes, values, goals, and practicesthat characterizes an institution or organization <a corporateculture focused on the bottom line>[Merriam-Webster]
Corporate Culture• When people in an organization can interact withone another, as a community, a corporate cultureforms based on their interaction with each other ona social level.• Tools that allow people to interact with oneanother can be used to positively or negativelyimpact corporate culture.
Social MediaSocial media is an online environment in whichcontent iscreated, consumed, promoted, distributed, discovered or shared for purposes that are primarily relatedto communities and social activities, rather thanfunctional, task-oriented objectives.[Gartner]
Task-Oriented Social Tools• How can social interaction with one another becentered around tasks?• E-mail• Instant Messaging• Collaboration is a buzz-word for people workingtogether toward a certain goal. SharePoint iscommonly referred to as a collaboration tool.• SharePoint provides tools for people to interactivecollectively and communally, but also individuallywith one another, toward specific goals and ends.
Bottom LineBecky’s 2 cents:People can just as easily waste time using e-mail andinstant messaging or the telephone as they can usingsocial tools in a product like SharePoint.Organizationally, rather than eliminating a tool thatcan potentially help your employees because youfear they will waste time, ensure that properexpectations are set for levels of productivity, period.
Where We’ve Come From• SharePoint 2007:• My Sites• People Search• Profiles• SharePoint 2010• Feed• Org chart• Colleagues
Major Social Elements of SharePoint 2013• User Profiles• Profile management• People search• Feed• Sharing Content• SkyDrive Pro• Offline synchronization• Community Portal & Sites• Discussion boards• Feeds• Microblogging• Hashtags• Liking• Mentioning• Following• Yammer
Profile Management• Who are you?• Identity management from external system• Self-service profile management• About Me, Interests• Search• Finding people easily• Ranks people according to proximity
Sharing• Can share both internally and externally(depending on how the site collection has beenconfigured)• Can share with security permissions such as Readonly or Edit• Sharing a document shows up in the feed
SkyDrive Pro• Different from SkyDrive, which is available to allWindows Live/Hotmail/Outlook.com etc. users• Use sharing to individually share out items stored inSkyDrive pro (formerly a “My Site”)• Can synchronize with your hard drive
Introducing the New andImproved Feed• Visible from user’s profile page• Central location for keeping trackof interactions across multiplelocations• Much like a Facebook or Twitter feed, provides acentralized summary of activities• Can view a user’s own activity or activities of otherswho are interacting with user• Newsfeed app for Windows Phone and iPhone andiPad
Using the Feed• “Microblogging” is a fancy word for posting a shortmessage, a la Facebook or Twitter.• #Hashtags allow you to follow a thread. You must“follow” a hashtag in SharePoint to receive updatesabout that tag in your feed.• @Mention people so it shows up in their feed.• “Like” something, to show your agreement, orsimply acknowledging you saw something.• Follow people, hashtags, documents, and sites.• “Follow up” an entry with a task.
Community Sites andCommunity Portal• The Community Portal is a search-driven page thatsurfaces SharePoint site collections and sites in theSharePoint farm that use the Community Site template• Community site revolves around discussion boards• Moderators can create badges and assign badge levels• Keeps track of user “reputation” based on whetherpeople respond to a posting, like a posting, mark it asthe answer, etc.• Moderators can monitor reported posts.
Power of the Feed• Centralized location• See all my activity, see everyone who is trying to interact withme• No need to find out what’s been done in individual locationsaround SharePoint• Mass audience• Using hashtags and subscription model (i.e. “following”) youhave a way of reaching others without needing to know themby name (which is different than needing to send an e-mail)• Asynchronous and archived• For better or worse, less immediate than e-mail. Much like anRSS feed, allows you to catch up when you want.• You, or others, have an archive of activity.
Task-Oriented Examples• Finding out when your question on a discussionboard has been answered.• Providing incentives to employees based on theirparticipation in discussion boards to help otheremployees• Following a document so you know when it hasbeen modified. (More passive than a formalworkflow.)• Gathering information or input about atopic, customer, etc.
Yammer• Social networking tool meant for closed networks(Microsoft-SharePoint MVP network), although itcan be open (SPYam)• Acquired last year by Microsoft• Completely hosted solution• Agile project methodology• Path to integration with Microsoft products orOffice 365 somewhat unclear
Yammer• Follow people, join groups• Microblogging, tagging, referencing, liking, “props”• Share files, calendars, polls, notes, events• E-mail notifications, alerts• Client tools for Windows desktop, mobile devices(but not Windows RT – i.e. Surface – unfortunately)• Ability to belong to more than one network