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【スライド資料】ゼロからの起業論〜今日からあなたもアントレプレナー〜(森光瑠)

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ビジネス勉強会第一回のスライドです。「ゼロからの起業」というテーマでプレゼンしてみました。

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【スライド資料】ゼロからの起業論〜今日からあなたもアントレプレナー〜(森光瑠)

  1. 1. ゼロからの起業論 <ul><li>〜今日からあなたもアントレプレナー〜 </li></ul>Presenter Hikaru Mori
  2. 2. First
  3. 3. なぜ今起業なのか?
  4. 4. 高止まりする倒産件数 ※ 帝国データバンクより作成
  5. 5. GDP 2010 -> 2050 ※ ゴールドマンサックス提供データより作成 1 中国 2 米国 3 インド 4 ブラジル 5 メキシコ 6 ロシア 7 インドネシア 8 日本 1 米国 2 中国 3 日本 4 ドイツ 5 フランス 6 イギリス 7 ブラジル 8 イタリア
  6. 6. 今、若い力が必要だ。
  7. 7. でも!! 起業って言うほどラクじゃないよね。
  8. 8. 起業にありがちな 3つの誤解
  9. 9. Question 1
  10. 10. 起業で失敗したら 人生おしまいでしょ?
  11. 11. 起業をしたからといって、会社に戻れなくなるなんてルールはありません。 Answer 1
  12. 12. Question 2
  13. 13. 起業って不安定でしょ?
  14. 14. 今や大中小問わず、世は戦国時代。 不安定なのは大企業かも。 Answer 2
  15. 15. Question 3
  16. 16. 起業って天才が することでしょ??
  17. 17. IT 環境の整備により、 アイデア次第で起業のチャンスが! Answer 3
  18. 18. 3つの誤解 <ul><li>失敗したら会社員に戻ればいい。 </li></ul><ul><li>今は挑戦しないことが不安定の源かも。 </li></ul><ul><li>アイデア次第でビジネスを起せる。 </li></ul>
  19. 19. ゼロからの起業の話をしよう。
  20. 20. ARS Model 3つの起業ステップ
  21. 21. ARS Model 探索 Adventure 調査 Research 生存 Survival
  22. 22. 探索 Adventure ミクロ的視点から ビジネスチャンスを探す! 自他のニーズから マクロ的視点から PEST 分析から
  23. 23. 自分のニーズ 他人のニーズ
  24. 24. 探索 Adventure 人の不満・ニーズを見つめ、 ビジネスチャンスを発見することである。
  25. 25. ARS Model 探索 Adventure 調査 Research 生存 Survival
  26. 26. <ul><li>そのビジネスは人を喜ばすか? </li></ul><ul><li>他社とは違う違いをどうだすか? </li></ul><ul><li>収益はしっかり出そうなビジネスか? </li></ul>調査 Research
  27. 27. 原則1  ALL HAPPY Customer Cooperator Firm
  28. 28. 原則2 差別化 <ul><li>差別化戦略 </li></ul><ul><li>コストリーダーシップ戦略 </li></ul><ul><li>$100 $10 </li></ul>
  29. 29. 原則3 収益の確立 収入ー支出 = 損益 人数 × 単価 一般管理費
  30. 30. 調査 Research 市場に提供する商品が 以下の3つを満たすか調べることである。 (1)関わる人全てをハッピーにする   (2)競合他社とは明確に違う何かがある (3)収支的にバランスが取れそう    以上3つを満たすかを調べることである。 
  31. 31. ARS Model 探索 Adventure 調査 Research 生存 Survival
  32. 32. 生存 Survival <ul><li>製品( Product ) </li></ul><ul><li>価格( Price ) </li></ul><ul><li>チャネル( Place ) </li></ul><ul><li>広告( Promotion ) </li></ul>
  33. 33. 生存 Survival 市場で生き残るための作戦である。
  34. 34. ARS Model 探索 Adventure 調査 Research 生存 Survival
  35. 35. One More Thing
  36. 36. Just Do it!!!!
  37. 37. Thanks a lot!

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