1. Social CDN Business : Paid or Free
Panel Discussion
Presenter:
Simon SohelBaroi
bdNOGEC

3. CDNs @ Singapore CDN@ Mumbai CDN@Chennai
Submarine/
Terrestrial Cable
InternationalInternet
Gateway (IIG)
ISP
User User User User
40-56ms

4. CDN@Singapore CDN@Mumbai CDN@Chennai
Submarine/ITC
IIG– Gateway Router
ISP
User User User
IIG– Agg. Router
LEA DPI
CDN Cache Server
Nodes
Agg. Switch
CDN Cache Server
Nodes

5. CDN’s Cache Server – a Big Traffic Multiplier :
InternetTraffic Cache Traffic
1Gbps 15Gbps
CDN’s Cache Server available in Bangladesh :
Google, Facebook, Akamai, CloudFlare etc…

6. ServingBandwidth Bandwidth Multiplication
15gbps 15x
Bandwidth
(mbps)
Per Unit Price
(Tk)
Taka
Ingress
Bandwidth
1000 400 400,000
Total Cost for InternationalBandwidth 400,000
4,761.90
USD
Per CDN Cache Node Bandwidth
Calculation :

7. Bandwidth
(mbps)
Per Unit Price
(Tk)
Taka
Server 1 0.600 kw 12.36tk/kw 5339.52
Server 2 0.600 kw 12.36tk/kw 5339.52
Total ElectricityCost 10,679.04
127.13USD
ServingBandwidth Bandwidth Multiplication
15gbps 15x
Per CDN Node Power Calculation :
Source : https://www.desco.org.bd/bangla/tariff_rate_b.php

8. Per Unit Price
(Tk)
Taka
Server 1 0.9 kw 12.36tk/kw 8009.28
Server 2 0.9 kw 12.36tk/kw 8009.28
Total Electricity Cost for Cooling 16,018.56
190.69USD
 Per Server dissipate heat about 2891 BTU/hr
 To Cooling down that server requires 0.9 kw power
for a 3 TON Air Conditioner.
Per CDN Node Heat Calculation :

9. Taka
Direct Electricity 10,679.04
Cooling Electricity Cost 16,018.56
Total Electricity Cost 26,697.56BDT
317.82USD
Per CDN Node Total Power Calculation :

10. ServingBandwidth Bandwidth Multiplication
15gbps 15x
Monthly Cost Per CDN Node :
Total Cost Taka
Electricity & Cooling Cost 26,697.56
Upstream Bandwidth Cost 400,000.00
Total Cost 426,697.56 BDT
5,079.72 USD

11. 500+CDN Nodes Are
working inside Bangladesh

12. Total Expenditure for CDN Servers in
Entire Bangladesh :
Up Stream Bandwidth :
500 Gbps +
Power Consumption :
1500 kwh
TAKA USD
Electricity & Cooling Cost 26,697.56 317.83
Upstream Bandwidth Cost 400,000.00 4,761.90
Cost Per Node 426,697.56 5,079.73
Cost for 500 Nodes 213,348,780.00 2,539,866.43

13. FREE
Service

14. ISP’s Expenditure is monthly 21 Crore Taka!!!
( 2.5 Million USD)
Yearly :

15. What is happening in India ?

16. Google’s Own Presence in India :
AMS-IX India
Bharat IX - Mumbai
DE-CIX Mumbai
Extreme IX Chennai
Extreme IX Delhi
Extreme IX Mumbai
Bharti Airtel Santhome
GPX Mumbai 1
Netmagic Chennai
TATA CommunicationsChennai
TATA CommunicationsMumbai
TATA CommunicationsDelhi
TATA CommunicationsGK1 (New Delhi)
Sify Greenfort - Noida
Facebook’s Own Presence in India :
AMS-IX India
Bharat IX - Mumbai
DE-CIX - Chennai
DE-CIX – Mumbai
Extreme IX Chennai
Extreme IX Delhi
Extreme IX Mumbai
Bharti Airtel Santhome
GPX Mumbai 1
TATA CommunicationsChennai
Sify Greenfort - Noida

17. < Bangladesh is a small market >

18. Lets know about Bangladesh
163.9
Million
36
Million
SOURCES: POPULATION: UNITED NATIONS; MOBILE: GSMA INTELLIGENCE; INTERNET: ITU; GLOBALWEBINDEX; GSMA INTELLIGENCE; EUROSTAT; LOCAL TELECOMS REGULATORY
AUTHORITIES
AND GOVERNMENT BODIES; SOCIAL MEDIA PLATFORMS’ SELF-SERVICE ADVERTISING TOOLS; APJII; KEPIOS ANALYSIS;SOCIAL MEDIA: PLATFORMS’ SELF-SERVICE ADVERTISING TOOLS;

19. Lets know about Bangladesh

20. Lets know about Bangladesh

21. How Social Media gets money ?
All Type of
Business Entity
$$$$ $$$$
$$$$
$$$$
User

24. Social CDN Business : FREE
All Type of
Business Entity
From Bangladesh
$$$$ $$$$
$$$$
$$$$
User
BD-ISP 256Crore Taka

25. What we should do ?

26. Panel Discussion
Nurul Islam Roman
SeniorEngineer, Optus
Australia
Vincent “Achie” Atienza
Peering, Interconnection
& Strategy,Globe
Telecom
Philippines
Samit Jana
CTO
WorldLink Communications
Nepal
Brig. Gen. Md. Mustafa Kamal
Director General,BTRC.
Bangladesh
Moderator :
Sumon Ahmed Sabir
CTO,
Fiber@Home Limited
Bangladesh
Theme :
Simon Sohel Baroi
EC Member
bdNOG