Presentation: How Social Media Changed Our Business Model
Presented by: Mike Smith, Principal/CEO, Axis Insurance Services, LLC
The presentation will focus understanding how the use of social media and internet advertising was used to help an insurance broker produce double digit sales increases in each of the last five years. Mike will also provide insight into some of the pitfalls and failed strategies that didn’t work. He will share some ideas and explain his rationale for using social media how it changed the way they do business.