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Presentation by: Todd Siesky, Public Relations Manager, Roche Diabetes Care
The Healthcare Social Communications Leadership Forum is an exclusive group of senior marketing and communications executives from prominent pharmaceuticals, hospital groups, medical device and technology companies, and managed care providers. The forum was created from several programs we have produced specifically on the topic of how healthcare brands embrace social media to achieve marketing and communications objectives. The feedback from attendees, speakers, and sponsors has been so positive that we saw an opportunity to have smaller, more private forums for knowledge sharing and networking focused on how leading healthcare brands are embracing internet-based social strategies to achieve business objectives. September 23, 2010 will be the third meeting of the forum.