Presentation: Curate, Captivate, Resonate: Engaging The Right Audience Visually with Pinterest
Presented by: Amanda Pehrson, Social Media Manager, Crocs, Inc.
The rapid growth of social marketing has allowed brands to act as publishers, creating supporting content that supports the mindset and daily interests of their consumers. Pinterest in particular creates fun opportunities for brands to create collectable, visually compelling content that resonates with consumers throughout their busy days. Brands of all sizes will learn how to find, engage, and inspire audiences through compelling Pinterest campaigns and content.