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Members, prospects, and other stakeholders are talking about your association in blogs, on Facebook, Linkedin and Twitter. What they say there influences what people think about your organization. Are you listening? Are you responding? The Avectra Social Console gives your association the power to monitor and engage in social media conversations. Attend this session to discover what kinds of topics to monitor, how to engage in social media conversations, and why the Social Console is the Social Media Management tool of choice for any organization running netFORUM.