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© 2014 Blue Canyon Partners, Inc. 
Blue Canyon Partners 
NAVIGATE YOUR WAY TO PROFITABLE GROWTH
© 2014 Blue Canyon Partners, Inc. 
Who We Are 
Blue Canyon Partners is a 
management consulting firm 
that tackles B2B ent...
© 2014 Blue Canyon Partners, Inc. 
Blue Canyon Overview 
What do we do? 
 Advise on growth 
challenges/problems 
 Identi...
We collaborate with our clients to navigate today’s challenges 
© 2014 Blue Canyon Partners, Inc. 
and exploit future oppo...
How We Help Clients 
PROFITABLE GROWTH 
Organic Acquisitive 
 Which potential adjacencies? 
 Which geography, product li...
© 2014 Blue Canyon Partners, Inc. 
“Blue Canyon led us to a new 
place that we wouldn’t have 
seen without their work.” 
C...
© 2014 Blue Canyon Partners, Inc. 
Case Study 
Challenge: A leading high-tech company was 
looking to expand into the wind...
© 2014 Blue Canyon Partners, Inc. 
Case Study 
Challenge: A leading healthcare product 
manufacturer needed to better unde...
© 2014 Blue Canyon Partners, Inc. 
Case Study 
Challenge: An agricultural equipment 
manufacturer wanted to understand why...
© 2014 Blue Canyon Partners, Inc. 
With offices in Chicago and Beijing, Blue Canyon has been helping 
clients in the world...
© 2014 Blue Canyon Partners, Inc. 
Our Thought Leadership 
11 
Our work has been featured in a 
wide array of leading publ...
CHICAGO BEIJING 
© 2014 Blue Canyon Partners, Inc. 
(847) 967-0801 
contactus@bluecanyonpartners.com 
bluecanyonpartners.c...
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About Blue Canyon Partners - A B2B Management Consulting Firm

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A brief overview of Blue Canyon Partners, a B2B management consulting firm that helps clients with their growth strategies.

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About Blue Canyon Partners - A B2B Management Consulting Firm

  1. 1. © 2014 Blue Canyon Partners, Inc. Blue Canyon Partners NAVIGATE YOUR WAY TO PROFITABLE GROWTH
  2. 2. © 2014 Blue Canyon Partners, Inc. Who We Are Blue Canyon Partners is a management consulting firm that tackles B2B enterprises’ most difficult growth issues. We analyze marketplace complexity to create actionable strategies that enhance value, produce winning outcomes, and drive accelerated growth. 2
  3. 3. © 2014 Blue Canyon Partners, Inc. Blue Canyon Overview What do we do?  Advise on growth challenges/problems  Identify growth opportunities  Develop new business models  Evaluate fact-based strategic options  Recommend alternative approaches  Set detailed action plans What makes us different?  Foster win-win outcomes along the customer chain  Centered on understanding complex, external environments [markets, customers, channels, competitors]  “Outside-in” market-driven strategies  Leverage proven methodologies to develop cutting-edge answers  Journey with clients to make decisions and to take action What is our experience?  Industries  Agriculture  Vehicles  Construction  Distribution/Wholesaling  Chemicals  Industrial Equipment  Oil & Gas  Healthcare  IT & Telecommunication  Tools & Equipment  Utilities  And more…. Who are we?  Management consulting firm  Serve Global 1000 business-to-business companies  Team of seasoned consultants  U.S. & global capabilities with offices in Chicago and Beijing 3
  4. 4. We collaborate with our clients to navigate today’s challenges © 2014 Blue Canyon Partners, Inc. and exploit future opportunities. OPPORTUNITIES  Capture rewards for value creation  Build new business models  Move from a product offer to integrated solutions  Unlock value with new data-driven offerings  Expand into new markets  Develop adjacent businesses  Enhance customer relationships  Identify high-growth merger and acquisition targets  Address customers’ unmet needs CHALLENGES  Deteriorating volume and margins  Pricing pressures  Commoditization  Channel/customer/ competitor consolidation  Underperforming channel  Complicated procurement practices  Stalled major customer growth  Branded products threatened by new substitutes  Insatiable demand for profit-draining services Our Focus 4
  5. 5. How We Help Clients PROFITABLE GROWTH Organic Acquisitive  Which potential adjacencies?  Which geography, product line, markets and applications?  Who are the high priority candidates?  Which company to acquire?  Does this acquisition make strategic sense?  Will the acquisition be successful?  How do we segment/prioritize?  How can we add value?  What is our market’s size/growth © 2014 Blue Canyon 5 Partners, Inc. potential? Markets Channels Price Innovation/ Solutions Customer Relationships  Is our channel a competitive asset?  What is the best channel design?  Do we have the right partners?  How do we combat price pressures?  How do we price to win?  How can we maximize our margins?  What is the next new idea?  What new business models?  Where to invest and where not?  How can we provide more value?  How can we strengthen? Strategy Development | Strategy Implementation/Action Plans | China
  6. 6. © 2014 Blue Canyon Partners, Inc. “Blue Canyon led us to a new place that we wouldn’t have seen without their work.” CEO 6
  7. 7. © 2014 Blue Canyon Partners, Inc. Case Study Challenge: A leading high-tech company was looking to expand into the wind power market and engaged Blue Canyon to evaluate market potential. Solution: Blue Canyon assessed market dynamics and needs and recommended three sets of growth opportunities. Result: Following Blue Canyon's recommendations, the client was able to increase its revenues by 15 percent in the first year. 7
  8. 8. © 2014 Blue Canyon Partners, Inc. Case Study Challenge: A leading healthcare product manufacturer needed to better understand the needs of the market and wanted to better align its product development, marketing, and sales efforts to address market needs. Solution: Blue Canyon distilled the key issues among market influencers and worked with the client to establish an expert panel to define priorities across organizational functions. Result: Blue Canyon’s work resulted in a nearly 20 percent increase in the client’s revenues in the first year. 8
  9. 9. © 2014 Blue Canyon Partners, Inc. Case Study Challenge: An agricultural equipment manufacturer wanted to understand why it was losing market share in one of its primary categories. Solution: Blue Canyon uncovered several factors and made a series of recommendations and action plans to directly address the clients worsening market position. Result: Using Blue Canyon's action plan, the client was able to immediately implement a strategy to win back market share. 9
  10. 10. © 2014 Blue Canyon Partners, Inc. With offices in Chicago and Beijing, Blue Canyon has been helping clients in the world’s two largest economies for decades. Our assignments have taken our consultants to every continent in the world, spanning virtually every major industry. 10
  11. 11. © 2014 Blue Canyon Partners, Inc. Our Thought Leadership 11 Our work has been featured in a wide array of leading publications  Business Excellence  Chief Executive  Consulting Magazine  Marketing Management  Corp!  Customer Service Manager  Forbes  Industrial Engineer  Industrial Management  Industrial Supply  Industry Week  Material Handling & Logistics  Sales and Service Excellence  Transport Topics
  12. 12. CHICAGO BEIJING © 2014 Blue Canyon Partners, Inc. (847) 967-0801 contactus@bluecanyonpartners.com bluecanyonpartners.com +8610-5735 1128 bcca.bj@bcca.com.cn bcca.com.cn

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