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Introducing Artticco

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We're preparing the official launch of Artticco.
Art + TIC + Co like in good Company

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Introducing Artticco

  1. 1. Technology @ Cultural Marketing<br />Introducing…ARTTICCO<br />@artticco<br />
  2. 2. Enhanceyour image through technology<br />1<br />3<br />2<br />Meet your audiences<br />Let them Like you!<br />Improve their experience<br />We have features for every step of the way<br />
  3. 3. Meet Your Audiences<br />Inform, facilitate, let them ask…<br />1<br />
  4. 4. Make your web usable and dynamic<br />Let your public know your news and find information easily .<br />Allow comments and requests.<br />Allow your public to buy directlyfrom your web tickets, products and services.<br />Getting Startedwith your digital strategy<br />
  5. 5. Keep in mind<br />Nice design and usability can live together in a website. Every page should have an objective and a target audience, if you can’t find one delete the page!<br />Review your website<br />If you want your public to stay at your website make brief and findable content.<br />
  6. 6. E - Commerce<br />internet<br />mobile<br />If you sell tickets, products, services or whatever, it must be available also at your website . <br />Don’t let your providers control your data, the knowledge of your audiences is the most important asset you have, improve it and use it.<br />p.o.p<br />box office<br />®<br />dealers<br />
  7. 7. 2<br />Improve the Experience<br />Contact, innovate, listen…<br />
  8. 8. Once you know your different audiences …<br />PERSONALIZE THE MESSAGE<br />
  9. 9. Do not sell just tell…<br />PhotoBywademCC BY-SA 2.0<br />Find what is the value you share with every one of your targets<br />And talk to them about it, tell your story!<br />
  10. 10. Innovate <br />Technology allows you to provide the unexpected…<br />Use the Mobile Channels <br />and surprise your public through an app for example… <br />
  11. 11. We all like to be listened…<br />Having feedback was never so easy.<br />Listen to your public, measure their response, analyze the trends.<br />Let them express you their ENGAGEMENT<br />
  12. 12. 3<br />Let Them LikeYOU<br />Fans, Followers and Networks… <br />
  13. 13. STRATEGY<br /><ul><li>You need to be present at Social Media but first ask you why and select how you will do it.
  14. 14. Find out where your audiences are and go get them there.
  15. 15. They want to talk to you, listen and answer!</li></li></ul><li>Be attractive and let your website<br />SPEAK FOR ITSELF<br /> Include images, video, animations and nice content then <br />let them Share it!<br />Social buttons…..<br />
  16. 16. Spread the Message!<br />Talk about what your audience care about and Optimize your time byCrossing Media to share your status and news without spending lots of time.<br /> Prepare all your contents<br /> for easy sharing<br />
  17. 17. ?<br />And…always remember!<br />The most important thing…<br />
  18. 18. <ul><li>Define your Goals
  19. 19. Convert data into information</li></ul>Track, Measure and Analyze<br />
  20. 20. If you need help..call us!<br />esther.camacho@artticco.com<br />@Bcnfreeflow<br />

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