Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Using Web 2.0 Principles to Become Librarian 2.0 (NOTSL MAY 2007)


Published on

Explore what libraries and users are doing with web 2.0 tools and techniques. Presentation given for NOTSL (Northern Ohio Technical Services Librarians) on May 24, 2007.

Published in: Business, Technology
  • Be the first to comment

Using Web 2.0 Principles to Become Librarian 2.0 (NOTSL MAY 2007)

  1. 1. Using Web 2.0 Principles to Become Librarian 2.0 NOTSL Spring 2007 Program - May 24th, 2007 Brian C. Gray Case Western Reserve University [email_address]
  2. 2. EXPECTATIONS FOR TODAY <ul><li>What is Web 2.0? </li></ul><ul><li>Why should we care? </li></ul><ul><li>Library 2.0 </li></ul><ul><li>Benefits for users & us </li></ul><ul><li>Or, how do we “play” </li></ul>
  3. 3. My Personal Interest in Web 2.0 <ul><li>RSS workshop & help with 3 blogs at KSL </li></ul><ul><li>ALA Library 2.0 participant </li></ul><ul><li>ALA LAMA Web Coordinator </li></ul><ul><ul><li>Blogs, RSS, Wiki, Communities </li></ul></ul><ul><li>Teach workshop for KSU SLIS </li></ul><ul><li>Regular IM user </li></ul><ul><li>Non-IT person that likes to “play” </li></ul>
  4. 4. Reasons Why We Must Care <ul><li>Competition to libraries </li></ul><ul><li>Alternatives: marketing & communication </li></ul><ul><li>New publishing practices </li></ul><ul><li>User awareness </li></ul><ul><li>Efficiency </li></ul><ul><li>“Buzz” word right now </li></ul><ul><li>Users are unaware of us or are creating alternatives to library resources </li></ul>
  5. 6. <ul><li>What Is Web 2.0, Design Patterns and Business Models for the Next Generation of Software </li></ul><ul><li>Tim O'Reilly, 09/30/2005 </li></ul>
  6. 7. Coined by O'Reilly Media (2004)
  7. 8. Key Concepts <ul><li>Collaboration & Sharing </li></ul><ul><li>Ownership & Participation </li></ul><ul><li>Creation </li></ul><ul><li>Web-based rather than software based </li></ul><ul><li>Data & Information </li></ul><ul><li>Social </li></ul><ul><li>Connections & Relationships </li></ul><ul><li>Trust </li></ul>
  8. 9. More Concepts <ul><li>Enrichment </li></ul><ul><li>Personal data/identity </li></ul><ul><li>Decentralized </li></ul><ul><li>User “tagged” or defined </li></ul><ul><li>Experience </li></ul><ul><li>Services </li></ul><ul><li>Remixable </li></ul><ul><li>Behavior </li></ul>
  9. 10. Library 2.0 <ul><li>Coined by Michael Casey on his blog LibraryCrunch </li></ul><ul><li>Some major library contributors: </li></ul>Stephen Abram John Blyberg Michael E. Casey Jenny Levine Paul Miller Michael Stephens
  10. 11. Library 2.0 Concepts <ul><li>Delivery </li></ul><ul><li>Constant & purposeful change </li></ul><ul><li>Adaptation </li></ul><ul><li>User designed &/or created </li></ul><ul><li>Participation </li></ul><ul><li>User feedback </li></ul><ul><li>2-way information exchange </li></ul><ul><li>Reaching new users </li></ul>
  11. 12. Warnings (or My Thoughts) <ul><li>What do users want &/or expect? </li></ul><ul><li>Investment in technology &/or time? </li></ul><ul><li>What are users doing on their own? </li></ul><ul><li>How can users contribute? </li></ul>
  12. 14. Do you recognize RSS?
  13. 15. KSL RSS Feeds
  14. 16. RSS in Databases & Publisher Websites <ul><li>Create a RSS alert directly from a result lists, a search history, or a publication’s table of contents. </li></ul>
  15. 17. RSS and OPML <ul><li>OPML can be shared so everyone has access to the same content </li></ul><ul><li>Promote to instructors as a tool for creating reading lists </li></ul><ul><li>Library recommended sites </li></ul>
  16. 19. RSS Changing Our Patrons <ul><li>Moving away from email & listservs </li></ul><ul><li>Current awareness </li></ul><ul><li>“PULL” rather than “PUSH” </li></ul><ul><li>Sharing everything - Privacy? </li></ul><ul><li>Speed </li></ul><ul><li>Few years ago…”If not on the Internet, it is not legitimate” - Is RSS the next thing patrons use to judge products & services? </li></ul>
  17. 20. Blog Considerations <ul><li>Purpose: News, discussion, etc. </li></ul><ul><li>Open, no commenting, or moderation? </li></ul><ul><li>Allow tracking/pinging? </li></ul><ul><li>Spam prevention </li></ul><ul><li>Single or multiple authors? </li></ul><ul><li>How often are entries added? </li></ul><ul><li>Legal considerations (non-profit status, advertising, organizational policies, etc.) </li></ul>
  18. 21. Workplace E-Mail, Instant Messaging, & Blogs <ul><li>8% of organizations have business blogs </li></ul><ul><li>55% of business blogs are public </li></ul><ul><li>Less than 2% of organizations assign a lawyer or other responsible party to review employees’ entries </li></ul><ul><li>Nearly 2% have fired workers for offensive blog content - including posts on employees’ personal blogs </li></ul>American Management Association – 2006 Survey
  19. 22.
  20. 25. ALA LAMA’s New Blog
  21. 34. Blog Based OPAC <ul><li>Casey Bisson </li></ul><ul><li>WPopac: An OPAC 2.0 Testbed </li></ul><ul><li>WordPress based, so already have access to more programmers than the ILS vendors combined </li></ul>
  22. 35. Blogger is FREE
  23. 38. Patrons Blogging About Libraries
  24. 44. PBwiki is FREE
  25. 46. St. Joseph County Public Library
  26. 59. Second Life
  27. 60. Conference in SL
  28. 61. Meeting in SL
  29. 68. Workplace E-Mail, Instant Messaging, & Blogs <ul><li>35% of employees use IM at work </li></ul><ul><li>Only 31% of organizations have policies </li></ul><ul><li>13% retain IM business records </li></ul><ul><li>2% have dismissed workers for inappropriate IM chat </li></ul><ul><li>50% of workplace users are downloading free IM tools from the Internet - a dangerous practice that 26% of employers are not even aware of </li></ul>American Management Association – 2006 Survey
  30. 70. Trillian, Meebo, etc.
  31. 77. Podcasting as Simple as Making a Phone Call
  32. 78. Gaming for Instruction
  33. 79. ePortfolios
  34. 80. Training
  35. 81. User Impact <ul><li>Web 1.0 </li></ul><ul><ul><li>“surfing” </li></ul></ul><ul><ul><li>Content within a specific space </li></ul></ul><ul><li>Web 2.0: </li></ul><ul><ul><li>Decentralized </li></ul></ul><ul><ul><li>Granular </li></ul></ul><ul><ul><li>Syndication </li></ul></ul><ul><ul><li>Web as a “platform” </li></ul></ul><ul><li>” Long Tail” </li></ul>
  36. 82. <ul><li>[email_address] </li></ul><ul><li> </li></ul><ul><li> </li></ul><ul><li> </li></ul><ul><li> </li></ul><ul><li>THANK YOU! </li></ul>Brian C. Gray