GIVING DAY 
10 
Tactics 
#GiveMore24 
Ash Shepherd Ash Shepherd Consulting 971.222.6360 
Noland Hoshino High Five Media 36...
ASH
NOLAND
#1 SET A GOAL
#1 SET A GOAL
#2 BE PRIMED FOR ACTION
#3 BUILD A TEAM
#3 BUILD A TEAM
#3 BUILD A TEAM
#3 BUILD A TEAM
#3 BUILD A TEAM 
…
#4 THE GAME PLAN 
Source: Razoo.com
#5 CATCH THEIR ATTENTION 
Strategies founded in psychology 
Source: https://blog.bufferapp.com/headline-formulas
#6 CREATE EYE CANDY
http://www.pinterest.com/nolandhoshino/infosnaps-causes-and-nonprofits/
CREATE YOUR INFOSNAP 
1. Message 
2. Image 
3. Brand 
4. I.D. / URL 
5. Call-to-action
D.I.Y. INFOSNAPS 
TOOLS - Canva, PicMonkey, ReciteThis, Powerpoint 
BEST - Sevenly, HRC, Feeding America, AARP
#7 BRANDED CAMPAIGN 
Website 
Facebook Page 
Infosnap
EXAMPLE: GIVE BIG SEATTLE 
http://www.pinterest. 
com/nolandhoshino/giveday/
TOOL KIT 
https://give-more-24.org/#toolkit 
Examples 
https://tagboard. 
com/givemore24
MESSAGE
MISSION
VISION
#8 GIVE ENGAGEMENT TO 
GET ENGAGEMENT 
Promoting other organizations with aligned missions
#9 ALL FUN AND GAMES 
Share a video of you doing a dance and a donation is made to help 
prevent babies being born with HI...
#IceBucketChallenge
#10 THANK YOUR DONORS 
Image Credit: https://www.flickr.com/photos/53895293@N04/5064648324
#GIVEMORE24 
Questions 
Ash Shepherd Ash Shepherd Consulting 971.222.6360 
Noland Hoshino High Five Media 360.607.4462
10 Give Day Tactics
10 Give Day Tactics
10 Give Day Tactics
10 Give Day Tactics
10 Give Day Tactics
10 Give Day Tactics
10 Give Day Tactics
10 Give Day Tactics
10 Give Day Tactics
10 Give Day Tactics
10 Give Day Tactics
10 Give Day Tactics
10 Give Day Tactics
10 Give Day Tactics
10 Give Day Tactics
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10 Give Day Tactics

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Optimize your #GiveDay with these 10 tactics

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10 Give Day Tactics

  1. 1. GIVING DAY 10 Tactics #GiveMore24 Ash Shepherd Ash Shepherd Consulting 971.222.6360 Noland Hoshino High Five Media 360.607.4462
  2. 2. ASH
  3. 3. NOLAND
  4. 4. #1 SET A GOAL
  5. 5. #1 SET A GOAL
  6. 6. #2 BE PRIMED FOR ACTION
  7. 7. #3 BUILD A TEAM
  8. 8. #3 BUILD A TEAM
  9. 9. #3 BUILD A TEAM
  10. 10. #3 BUILD A TEAM
  11. 11. #3 BUILD A TEAM …
  12. 12. #4 THE GAME PLAN Source: Razoo.com
  13. 13. #5 CATCH THEIR ATTENTION Strategies founded in psychology Source: https://blog.bufferapp.com/headline-formulas
  14. 14. #6 CREATE EYE CANDY
  15. 15. http://www.pinterest.com/nolandhoshino/infosnaps-causes-and-nonprofits/
  16. 16. CREATE YOUR INFOSNAP 1. Message 2. Image 3. Brand 4. I.D. / URL 5. Call-to-action
  17. 17. D.I.Y. INFOSNAPS TOOLS - Canva, PicMonkey, ReciteThis, Powerpoint BEST - Sevenly, HRC, Feeding America, AARP
  18. 18. #7 BRANDED CAMPAIGN Website Facebook Page Infosnap
  19. 19. EXAMPLE: GIVE BIG SEATTLE http://www.pinterest. com/nolandhoshino/giveday/
  20. 20. TOOL KIT https://give-more-24.org/#toolkit Examples https://tagboard. com/givemore24
  21. 21. MESSAGE
  22. 22. MISSION
  23. 23. VISION
  24. 24. #8 GIVE ENGAGEMENT TO GET ENGAGEMENT Promoting other organizations with aligned missions
  25. 25. #9 ALL FUN AND GAMES Share a video of you doing a dance and a donation is made to help prevent babies being born with HIV
  26. 26. #IceBucketChallenge
  27. 27. #10 THANK YOUR DONORS Image Credit: https://www.flickr.com/photos/53895293@N04/5064648324
  28. 28. #GIVEMORE24 Questions Ash Shepherd Ash Shepherd Consulting 971.222.6360 Noland Hoshino High Five Media 360.607.4462

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